• The AC Milan Fan Token (ACM) is a utility token that gives AC Milan Football Club ("AC Milan") fans a tokenized share of influence on club decisions using the Socios application and services.

  • Socios is a blockchain-based fan engagement and rewards platform for sports and entertainment organizations powered by Chiliz.

  • ACM is a utility token on the Chiliz Chain, a Proof-of-Authority sidechain built on Ethereum, and is mainly used for the following:

    • Governance: ACM holders can vote via smart-contract on various contract-binding "fan decision" polls published by AC Milan.

    • Rewards: ACM holders can earn rewards from engagements on Socios.

    • Staking: in the future, ACM can be staked to earn Non-Fungible Token (NFT) rewards.

  • ACM has a total token supply of 20,000,000, of which 2,000,157 were initially distributed to club fans via a Fan Token Offering. The remaining tokens are held by AC Milan and can be acquired by participating in community activities, as well as by purchasing directly on exchanges.

Key metrics (as at February 24th 2021)

Ticker

ACM

Token Type

Chiliz Chain

Circ. Supply

2,000,157 ACM (10.00%)

Total Token Supply*

20,000,000 ACM

Discount Sale Token Offered

205,128 ACM (1.025% of Total Token Supply)

Discount Sale Token Price

1 ACM = 0.02006172 BNB (~4.875 USD, using a BNB price of 243 USD)

*The ACM total token supply of 20,000,000 may decrease due to future operational plans of AC Milan and the Socios platform (i.e. token burns).


1. What is AC Milan Fan Token (ACM)?

The AC Milan Fan Token (ACM) is a utility token that gives AC Milan fans a tokenized share of influence on club decisions using the Socios application and services. The token serves as a membership key that allows users to compete for exclusive rewards, club recognition, and more.

ACM token holders can vote via smart contract on various "fan decision" polls published by AC Milan. AC Milan is contractually bound to act according to poll results.

Token holders can interact with the Socios platform (voting on polls, competing in contests and quizzes, connecting/chatting with like-minded users, etc.) and earn rewards, including:

  • Matchday tickets.

  • Exclusive experiences.

  • Cashback offers from official online shops.

  • In-app CHZ bonuses.

  • Digital badges.

  • Club-specific NFTs.

Future ACM token utility includes:

  • Spending ACM tokens to redeem VIP goods and services.

  • Integrating ACM access in partnered applications/sites.

  • Staking ACM for NFT rewards.

    • Pure Collectibles (rare aesthetic assets).

    • Gamified Utility (NFTs for blockchain-based games).

    • Real-world Utility (NFTs whose ownership signifies real-world ownership of merchandise, VIP access to stadiums, matchday tickets, etc.).

2. Economics and supply

2.1 Token allocation

ACM has a total token supply of 20,000,000, of which about 2,000,157 were distributed to club fans via a Fan Token Offering. The remaining tokens are held by AC Milan and can be acquired by participating in community activities, as well as by purchasing directly on exchanges.

2.2 ACM token release schedule

The ACM tokens held by AC Milan has a monthly linear vesting schedule of 6 years, of which 4,000,000 ACM tokens are released in the first year and 3,200,000 ACM tokens per year for the following 5 years, starting from February 2021.

3. AC Milan Fan Token's community overview

Chiliz, Socios, and AC Milan will continue their efforts to promote and embed the ACM tokens in the club's digital marketing strategy, global fan engagement strategy, and e-commerce projects.

Current community growth strategies for the AC Milan Fan Token include:

  • Continuing to develop governance voting polls for token holders.

  • Constantly engaging with the community on social channels.

  • Publishing articles relating to the ACM token via mainstream media outlets.

Future community growth strategies for the AC Milan Fan Token include:

  • Staking ACM to acquire exclusive AC Milan NFTs.

  • Integrating ACM in the club’s official applications and online properties.

  • Leveraging AC Milan players to promote the ACM token.

  • Conducting cross-marketing with existing databases like Ticket Season and fan clubs all over the world, especially in Asia and Latin America.

  • Launching regular promotions to win matchday tickets, signed jerseys, and exclusive experiences for token holders.

  • Adding more language support on the Socios platform.

  • Hosting more crypto-related events with football celebrities.

Community and social channels (as at February 24th 2021)

Chiliz Telegram (English) | 12.2K Members
Chiliz Telegram (Announcement) | 12.1K Members
Chiliz Twitter (English) | 79.8K Followers
Socios Twitter (English) | 91.9K Followers
AC Milan Twitter (English) | 7.7MM Followers
AC Milan Instagram (English) | 9.5MM Followers
AC Milan Facebook (English) | 24.9MM Followers
AC Milan Weibo | 3.1MM Followers

4. Appendix

4.1 Media mentions