CR7 x Binance: The Journey So Far & What’s Ahead
Main Takeaways
The first CR7 NFT drop took place in November 2022 and featured seven premium NFT statues split across four rarity levels, plus a separate mystery box collection.
All the premium-level CR7 NFTs sold out within the first week, with the top-tier NFTs going for an average price of $22,800 at auction.
Utilities delivered to holders from this collection included football shirts signed by Cristiano Ronaldo and a digital meet-and-greet with the man himself.
Don’t worry if you missed out. We’ve been working with Ronaldo on his second exclusive NFT collection, and details will be released on our official channels soon!
On November 18, 2022, Cristiano Ronaldo launched his first-ever NFT collection — exclusively on Binance. Discover what went down, as well as a teaser for what’s to come.
Note: This is a general announcement.
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Seven months have passed since football icon Cristiano Ronaldo made his NFT debut on Binance. With Ronaldo breaking yet more records on June 20, 2023 by scoring his 838th career goal in his 200th international appearance, let’s take a moment to look back at a unique digital collection that used blockchain to take a footballing legend’s legacy to his fans.
Ronaldo’s first NFT drop, in November 2022, featured seven premium statues split across four rarity levels — Super Super Rare (SSR), Super Rare (SR), Rare (R), and Normal (N) — as well as a separate mystery box collection distributed as an exclusive gift to new Binance users.
From CR7’s unique goal celebration to his signature bicycle kick, each NFT is an iconic Ronaldo moment immortalized in the form of a digital statue.
Also, let’s not forget that we kicked this collaboration off with an electrifying introductory video starring CR7 himself:
Keep reading to see the key numbers from the first drop, The CR7 NFT Collection, and some of the exclusive perks that holders got to enjoy thanks to their CR7 NFTs.
Drop 1 Stats
The NFTs auctioned on the November 18 launch day (5 SSR and 40 SR) sold out within 24 hours at an average price of $22,800 and $2,389, respectively.
600 Rare and 6,000 Normal-level NFTs were available via our subscription mechanism between November 19-23, 2022. Both rarity levels were oversubscribed (R by 4.43x, N by 3.18x) and subsequently sold out as soon as the subscription window closed.
New Binance users who signed up with the code RONALDO unlocked free mystery boxes holding a surprise CR7 NFT. These digital collectibles featured special CR7 statues in an exclusive stone color.
What Did The NFTs Come With?
Besides a stunning CGI-rendered statue of a legendary Ronaldo moment, each NFT came packaged with exclusive perks and benefits. For example, here’s what SSR NFT holders got:
Virtual meet and greet with Cristiano Ronaldo.
A physical statue and Binance football shirt — both signed by Ronaldo.
A free NFT from a future collection.
Entry into giveaways to win Ronaldo and Binance merchandise.
Check out some of the SSR NFT holders getting to talk to Ronaldo over video call!
Drop 2: Coming Soon to Binance NFT
Get ready to witness Ronaldo’s greatness across a new series of digital collectibles. The next drop will soon kick off — with more utility, more epic moments, and a whole new set of stories from CR7’s legacy. Follow us on Twitter and via our blog channel to be the first in the know!
To reward existing CR7 NFT holders, we’ve prepared a special surprise — a free digital collectible for everyone who owns a premium-level NFT from the first drop.
Stay tuned for more. We’ll be revealing the collection name and a sneak peek at the designs as we get closer to launch. We can’t wait to share what we’ve been working on with Ronaldo to bring his fans an experience like never before!
Further Reading
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