I wrote a few articles about USD1 before, so I’ve been keeping up with its updates
Recently I noticed that two things are being rolled out at the same time—when you look at them together, it’s quite interesting
First: On Binance, holding USD1 earns a weekly WLFI reward, and it has been running for 7 straight months
On July 7–8, the WLFI treasury transferred another 170 million WLFI to Binance (about $10.22 million), which is the 7th month’s subsidy
Over the past 7 months, a total of roughly 1.37 billion WLFI has been put in (equivalent to about $127 million). All of it has been used to reward users holding USD1 on Binance
The rules are simple: If you hold USD1 in your spot, savings, margin, or futures/derivatives accounts, the system will automatically send WLFI to your account every Friday according to your balance ratio
If you use USD1 as leverage or as collateral for derivatives, there’s an additional 1.2x bonus
This is not a one-time event—the treasury keeps continuously topping it up
No break for 7 months suggests the official team really wants people to hold USD1 long-term
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Second: On BNB Chain, USD1 transfers, trading, and cross-chain are all gas-fee-free
This is called the 0 Fee Carnival. It’s been extended several times and currently runs through July 31
The covered scope includes everything from exchange withdrawals to BNB Chain, transfers between on-chain wallets, and cross-chain via partner services
So far, the campaign has helped users save more than $4.5 million in gas fees
Supported wallets include SafePal, Trust Wallet, TokenPocket, etc. Bridges include Celer and Meson, and exchange endpoints like Binance, Bitg, and MEXC are included
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In fact, the logic behind these two things is complementary:
The rewards program answers “why hold USD1?”—holding it generates returns
The zero-gas activity answers “is using USD1 expensive?”—transfers and trading cost almost nothing
One makes you willing to hold it, the other makes it affordable to use
Together, these two initiatives provide real momentum for USD1 adoption on BNB Chain
My own view is that this approach—continuous treasury subsidies plus reducing platform usage costs—can indeed quickly grow user numbers and on-chain activity in the short term
But whether it can be sustained long-term still depends on whether users stick around after the subsidies stop
At the current stage, as a stablecoin holder, you get extra upside and you can use it without paying fees—this combo is genuinely better than the experience of most stablecoins
The above are my personal observations and understanding and do not constitute investment advice. DYOR
#USD1 #BNBChain