yihe

Yi He: The Real Power Behind Binance - Why She Matters for Every Crypto User
Everyone knows CZ, but smart money knows Yi He is the real engine of Binance.
🔥 BREAKING: Fortune History Made
In May 2026, Yi He became the FIRST crypto-native executive ever to be named on Fortune's Most Powerful Women list - Ranked #64 globally!
She now stands alongside CEOs of Wall Street, Big Tech, and Fortune 500 - a historic moment for crypto.
💼 Her New Role: Co-CEO
Since Dec 2025, Yi He is officially Co-CEO of Binance alongside Richard Teng:
- Richard Teng = Regulatory & Compliance
- Yi He = Product, Growth, Marketing, HR, Binance Earn, Binance Square, Academy
She controls ~10% of Binance and leads YZi Labs (ex-Binance Labs) managing $10B+ across Web3, AI, Biotech.
🤖 Her Big Vision: "All In AI"
On Oct 6 AMA, Yi He announced Binance's new strategy: "All In AI"
Her goal is not just trading - it's "Equality in access to finance and information"
Binance launched 3 AI products:
*Tier 1: Binance AI (Free for beginners)**
Turns complex on-chain data into simple language for all users.
*Tier 2: Binance AI Pro (Mid-Oct 2026 upgrade)**
Build and automate financial strategies using natural language! Your AI can trade in isolated subaccounts with safety limits.
*Tier 3: Agent OS (For developers)**
Build AI agents on Binance infrastructure.
🆕 LATEST: Agent ID - Launched Oct 20, 2026
Yi He's newest product is LIVE!
Forget 0x... long wallet addresses. Now you can claim your Agent ID like heyi.ai
- Go to Binance App -> Binance Wallet -> Agent ID Banner
- Claim your .ai name
- Your AI agent's unique name!
This is Binance's move to become THE interface for AI-driven crypto activity.
From Zero to Icon
Born 1986 in rural Sichuan with no electricity or running water, lost her father young, worked multiple jobs, TV presenter, then joined OKCoin (OKX) in 2014 where she recruited CZ himself! Then co-founded Binance in 2017.
She taught herself English to take Binance global.
Why This Matters for YOU
1. Binance is no longer just an exchange - it's becoming AI financial infrastructure
2. Agent ID early adopters will get huge visibility
3. YZi Labs investments hint at next narratives (AI, DePIN, Biotech)
Yi He once said: "Crypto is not opposing TradFi, it's integrating with it and evolving in a spiral"
That's the future - integrator, not challenger.
Did you claim your Agent ID yet? What name did you get?
Follow for more Alpha on Yi He's next moves!@Yi He
#YiHe #Binance #CryptoNews #AgentID #Fortune $BNB

读《来都来了》有感
读完何一女士这篇《来都来了》，心里满是触动。简简单单四个字，道尽了通透洒脱的人生态度，也读懂了属于币安人的那份初心与坚持。
“来都来了，何不试试”，这句话听着朴实，却藏着莫大的勇气。从偏远乡村一路走来，站到全球影响力榜单之上，她没有把这份荣誉当成个人光环，而是归属于整个团队、每一位用户。身处行业浪潮之中，她没有退缩观望，而是坦然站上冲浪板，一步一步踏实前行，这正是“来都来了”最动人的模样——既然选择踏上这条路，就沉下心做事，不纠结过往，不畏惧前路。
大家常说起“币安人生”，如今再结合“来都来了”这份心境，更是豁然开朗。币安一路走来，从无人看好到拥有数亿用户，从立足行业到想搭建普惠大众的金融体系，从来都不是一时冲动。明知前路漫长，明知目标远大，可因为“来都来了”，便选择日拱一卒、久久为功。放下身段做“首席客服”，扎根一线倾听用户心声，惦记着远在异国他乡的普通人，帮无数家庭省下生活开支，助力万千女性掌握自己的财富与人生。不搞虚的口号，只做一件件实在的小事，拆去壁垒、敞开大门，让普通人也能平等享受金融便利，这份踏实与善良，贯穿始终。
没人能轻易改变世界，但总有人愿意躬身入局。定下服务30亿用户的目标，直面挑战、不惧质疑，正是“来都来了”的洒脱与担当。不抱怨现状，不畏惧艰难，既然来到这个行业，既然扛起这份责任，就全力以赴去改变、去建设。
作为一名普通的币安用户，我特别敬佩这份心态。人生也好，事业也罢，很多时候贵在入局、贵在坚守。“来都来了”，是随性豁达，更是责任与热爱。愿我们都能带着这份态度，脚踏实地往前走，也相信币安会带着这份初心，一步一个脚印，奔赴更远的远方。日拱一卒，功不唐捐，未来我们一路同行。何一：来都来了原文#何一 #YiHe #CZ

Some people celebrate achievements from a distance.
For me, one of the biggest milestones was actually getting the chance to meet Yi He during Binance Blockchain Week. What struck me wasn't just her success, her leadership, or the fact that she helped build the world's largest crypto ecosystem. It was her humility. Despite everything she has accomplished, she remains approachable, grounded, and focused on the people around her. Every year, she seems to achieve something even bigger than the year before, continuously pushing boundaries, breaking barriers, and proving that leadership is not about titles, it's about vision, hard work, and consistency.
Yi He is the kind of woman every woman should look up to. Strong yet humble. Ambitious yet approachable. Successful yet never disconnected from the community she serves. That's why seeing her named to Fortune's Most Powerful Women in Business list felt special. Not only because she deserves it, but because it represents something much bigger than a personal achievement.
For the first time, a crypto-native executive has earned a place on one of the most respected business rankings in the world. This isn't just a victory for Yi He. It's a victory for Binance, for the blockchain industry, and for every person who believes that innovation can create opportunities beyond traditional boundaries. What makes this recognition even more meaningful is Yi's perspective on it. Rather than viewing it as an individual accomplishment, she credited the entire Binance ecosystem, the team, the users, and the global blockchain community that helped transform crypto from a niche technology into a global movement. That mindset perfectly reflects what many of us have experienced within Binance. The platform was never only about trading. It became an ecosystem where people could learn, grow, connect, and access financial opportunities that were previously out of reach. Yi often describes herself as Binance's "Chief Customer Service Officer," a title that perfectly reflects her leadership philosophy. While many executives focus solely on growth metrics, she focuses on understanding real users and solving real problems. Whether it's helping families send money across borders faster through Binance Pay, reducing remittance costs, or creating easier access to financial tools, the goal has always remained the same: making finance more accessible for everyone.
Her story is also deeply inspiring on a personal level. Growing up in rural Sichuan, Yi understands firsthand what it means to face limitations and barriers. That experience shaped her belief that true financial inclusion is not about giving people opportunities from above, it's about removing obstacles so individuals can create opportunities for themselves.
As Binance continues its journey from serving over 300 million users today toward a future where billions of people can access open financial infrastructure, leaders like Yi He remind us why this mission matters. The future of crypto is no longer just about technology. It's about accessibility. It's about inclusion. It's about building systems that work for everyone, regardless of where they come from. And if there's one thing Yi He's recognition proves, it's that the world is finally starting to recognize the impact that blockchain and crypto are having on global finance.
As a proud member of the Binance community, I couldn't be happier to witness this moment.
Congratulations Yi He!
The recognition is well deserved, but your impact goes far beyond any list. You continue to inspire millions of people around the world to dream bigger, work harder, and believe that the future belongs to those who keep moving forward.
#YiHe #Binance #WomenInBlockchain #WomenInLeadership
@Binance MENA @Binance Angels @heyi