Terms and Conditions

“Binance” has the same meaning in these Terms as it does in the Binance Terms of Use (https://www.binance.com/en/terms), and these Terms create legal obligations owed by you to Binance.

1.1 REPRESENTATIONS AND WARRANTIES

By participating in this Program, you represent, warrant, and undertake to Binance that:

(a) you have the legal capacity and are contractually free to participate in the Program, and have not entered and will not enter into any professional, legal, or other commitment which conflicts with or prevents you from doing so;

(b) you are 18 years of age or older, and agree to provide Binance with identification to confirm your age if required;

(c) you do not have any unspent criminal convictions as at the date of your acceptance of these Terms;

(d) you have not posted, published, or otherwise expressed in writing, on any audio or visual record or by any other medium any material which Binance, in its sole discretion, regards as damaging to its reputation, including (without limitation) any material which is discriminatory, racist, homophobic, sexist, or extremist (whether political or religious);

(e) you have not used paid followers, bots, or any other means to artificially inflate your follower count or engagement metrics;

(f) your content (save to the extent it incorporates material provided directly by Binance) will not infringe the copyright or any other intellectual property rights of any third party;

(g) your content will not contain any defamatory matter, nor breach any applicable law or contract, nor breach any duty of confidentiality, infringe any copyright or data protection rights, nor constitute contempt of court or obscenity;

(h) the rights you have granted to Binance under these Terms are vested in you absolutely, and you have not previously assigned, licensed, or otherwise encumbered them (save under the terms of use of the platform on which the relevant content is posted), and you agree not to do so during your participation in the Program; and

(i) you have disclosed in writing to Binance all material facts relevant to your participation in the Program, including the nature and duration of any past and existing brand partnership or sponsorship agreements with third parties, and any such agreements likely to be concluded during the Program period.

1.2 INDEMNITY

You shall indemnify Binance and its affiliates, officers, directors, employees, and agents against all liabilities, costs, expenses, damages, and losses (including but not limited to any direct, indirect, or consequential losses, loss of profit, loss of reputation, and all interest, penalties, legal and other professional costs and expenses) suffered or incurred by Binance arising out of or in connection with any third-party claims, or any action, adjudication, or decision taken against Binance by any governmental or regulatory authority, in each case arising directly or indirectly (in whole or in part) out of any breach by you of these Terms or the Code of Conduct below.

1.3 INTELLECTUAL PROPERTY RIGHTS

1.3.1 During your participation in the Program, you may use the Binance Trademarks specified by Binance solely to create promotional content for the Program, in accordance with these Terms and any trademark guidelines issued by Binance from time to time, and subject to Binance's prior written approval of such content. You may not publish or use any such content without Binance's prior written approval.

1.3.2 You grant to Binance a perpetual, irrevocable, sublicensable, royalty-free licence, during and after the duration of your participation in the Program, to reproduce, distribute, display, perform, modify, and otherwise use any text, images, videos, or other content (including promotional content) that you create or publish in connection with the Program, for any marketing, promotional, or internal business purposes, without attribution or further compensation to you.

1.3.3 Binance's trademarks (including the "Binance" trademark), service marks, trade dress, logos, and other indicia of the source of Binance's goods or services ("Binance Trademarks") are and shall remain the exclusive property of Binance. Your limited right to use the Binance Trademarks in connection with the Program does not confer any right, title, or ownership interest in or to the Binance Trademarks. All goodwill arising from your use of the Binance Trademarks in connection with the Program shall accrue solely to the benefit of Binance.

1.3.4 You agree that all content you produce will be of the highest quality. Should the quality of your content fall below a standard reasonably acceptable to Binance, Binance reserves the right to withdraw your permission to use the Binance Trademarks and remove you from the Program if the quality is not restored within a reasonable timeframe.

1.4 PUBLICITY AND ANNOUNCEMENTS

1.4.1 You agree to refer all enquiries from the media or other third parties concerning Binance or the Program to such Binance representative as Binance may notify you from time to time.

1.4.2 You shall not issue any public announcement regarding the Program or use any Binance Trademarks without first consulting Binance and obtaining its prior written approval.

1.5 CONFIDENTIALITY

1.5.1 You acknowledge that in connection with the Program you may receive or have access to information relating to these Terms, the Program, or Binance's business, operations, or strategy that is not publicly known, including without limitation reward structures, internal content guidelines, and operational information (collectively, "Confidential Information").

1.5.2 You undertake to keep all Confidential Information strictly confidential and shall not, without Binance's prior written consent, disclose or use any Confidential Information for any purpose other than your participation in the Program.

1.5.3 Clause 1.5.2 shall not apply to disclosure or use of Confidential Information to the extent:

(a) required by applicable law or any regulatory, judicial, or governmental authority;

(b) necessary to obtain professional advice on a need-to-know basis, provided that such advisers are bound by equivalent obligations of confidentiality;

(c) the information is or becomes publicly available other than as a result of a breach of these Terms; or

(d) Binance has given its prior written consent to the disclosure.

1.6 LIMITATION OF LIABILITY

1.6.1 Nothing in these Terms limits any liability which cannot legally be limited, including liability for death or personal injury caused by negligence, or for fraud or fraudulent misrepresentation.

1.6.2 Subject to Clause 1.6.1:

(a) Binance's total liability to you under or in connection with the Program shall not exceed the total Rewards paid or payable to you under the Program at the time the relevant claim arises;

(b) Binance shall not be liable to you for: loss of profits; loss of sales or business; loss of anticipated savings; loss of use or corruption of software, data, or information; loss of or damage to goodwill; or any indirect, incidental, special, or consequential loss; and

(c) Binance shall have no liability for any loss of publicity or loss of opportunity to enhance your profile or reputation, even if Binance modifies, suspends, or terminates the Program.

1.7 TERMINATION AND SUSPENSION

1.7.1 Binance may suspend or terminate your participation in the Program immediately and without prior notice, without cause, or upon any breach of these Terms by you. Upon termination or suspension, your rights under these Terms will immediately cease and you must stop all Program activities forthwith.

1.7.2 You may withdraw from the Program at any time by giving fifteen (15) days' written notice to Binance.

1.7.3 Any accrued payment obligations and Clauses 3.2 (Indemnity), 3.5 (Confidentiality), 3.6 (Limitation of Liability), 3.8 (General Provisions) together with the restrictions included in the Code of Conduct shall survive the expiry or termination of your participation in the Program.

1.8 GENERAL PROVISIONS

1.8.1 Entire Agreement. These Terms, together with the Program overview and incentive structure set out above, constitute the entire agreement between you and Binance in relation to the Program and supersede any prior written or oral agreement between the parties relating to the same subject matter.

1.8.2 Variation. Binance may update or modify these Terms at any time with reasonable prior notice to you. Your continued participation in the Program following notification of any change shall constitute your acceptance of the updated Terms.

1.8.3 Waiver. No failure or delay by Binance in exercising any right under these Terms shall operate as a waiver of that right, nor shall any single or partial exercise of any right preclude any other or further exercise of it.

1.8.4 Assignment. You may not assign, transfer, subcontract, or otherwise deal with any of your rights or obligations under these Terms without Binance's prior written consent. Binance may at any time freely assign, transfer, subcontract, or otherwise deal with any or all of its rights and obligations under these Terms.

1.8.5 Severability. If any provision of these Terms is held to be invalid, illegal, or unenforceable, it shall be modified to the minimum extent necessary to make it valid, legal, and enforceable. If such modification is not possible, the affected provision shall be severed, and the remaining provisions of these Terms shall continue in full force and effect.

1.8.6 Remedies. The rights and remedies available to Binance under these Terms are in addition to, and do not limit, any rights or remedies available at law or in equity.

1.8.7 Third-Party Rights. No person other than you and Binance has any right to enforce any term of these Terms.

1.8.8 Independent Creator. Nothing in these Terms creates, or shall be deemed to create, a partnership, joint venture, employment relationship, agency, or fiduciary duty between you and Binance. You participate in the Program as an independent content creator. Binance shall not in any circumstances be regarded as your employer, and nothing in these Terms shall entitle you to any employment benefits or protections.

1.8.9 Electronic Acceptance. You agree that clicking "I Agree" (or an equivalent button) constitutes a valid and legally binding acceptance of these Terms, and that these Terms shall not be denied legal effect, validity, or enforceability solely on the basis that they were entered into electronically.

1.8.10 Notices. Any notice required under these Terms shall be in writing, in the English language, and sent to the contact details provided by each party. Notices sent by email shall be deemed received upon confirmation of receipt by the addressee.

1.8.11 Data Protection. By participating in the Program, you acknowledge that Binance will process your personal data (including your name, contact details, platform handles, and account information) for the purposes of administering the Program, verifying your eligibility, and tracking your performance. Binance will process such data in accordance with its Privacy Policy, available at binance.com. You are responsible for ensuring that any personal data of third parties included in your Creator Content has been collected and may be used in compliance with applicable data protection laws.

1.8.12 Non-Solicitation. During the Program Period and for a period of one (1) year following the termination of your participation, you shall not directly or indirectly solicit, induce, or attempt to recruit any employee or contractor of Binance to leave their position with Binance.

1.8.13 Anti-Bribery and Corruption. You represent that you are familiar with applicable anti-bribery and anti-corruption laws (including the US Foreign Corrupt Practices Act 1977, the UK Bribery Act 2010, and any other applicable laws) and warrant that your participation in the Program will comply with all such laws. You shall not make, offer, authorise, or accept any payment, gift, promise, or other benefit for the purpose of improperly influencing any decision in connection with the Program or Binance's business.

1.8.14 Costs. Each party shall bear its own costs, taxes, and expenses in connection with participation in the Program.

1.8.15 Translation. These Terms may be made available in other languages for convenience. In the event of any inconsistency between the English version and any translation, the English version shall prevail.

1.8.16 Governing Law and Dispute Resolution. These Terms shall be exclusively governed by, and construed in accordance with, the law of the Abu Dhabi Global Market (“ADGM”). Any claim, dispute or matter arising out of or in connection with this Program whether contractual or non-contractual, shall be exclusively and finally resolved by mandatory final and binding individual (not class) arbitration administered by the International Chamber of Commerce (the "ICC") in accordance with the ICC Rules of Arbitration in force at the time of filing of the Claim (the "ICC Rules"). The ICC Rules are deemed incorporated by reference into this clause. 

Creator Responsibilities

By participating in this Program, you agree to the following Code of Conduct:

You shall:

1. perform the Program activities for Binance conscientiously and in a competent manner and to the full limit of your skill and ability. You must comply with all Binance’s reasonable instructions in connection with these Terms (including this Code of Conduct) promptly;

2. acknowledge and agree that you are familiar with all law and regulations applicable to you and to the content that you create, and that you will ensure that you and all content produced by you will comply with all such applicable laws and regulations (including, without limitation, those that relate to the disclosure of paid content); 

3. refrain from content engaging in any untruthful or fraudulent behavior, including but not limited to faking engagement or manipulating metrics.

4. refrain from making any false, misleading, negative, critical or disparaging statements, implied or expressed, or perform any act, or conduct themself in such manner, which might in the opinion of Binance create adverse publicity to Binance or be prejudicial to the interests or reputation of Binance;

5. refrain from stating or implying that virtual asset investments are low-risk, risk-free, capital-protected, or suitable for all investors;

6. refrain from making any representation or commitment on behalf of Binance and shall refer to Binance all enquiries received by them relating to Binance or the benefits they derive under these terms;

7. not create nor publish content that is unlawful, harmful, threatening, abusive, harassing, tortious, defamatory, vulgar, obscene, libelous, invasive of another’s privacy, hateful, or racially, ethnically or otherwise prejudicial in any form;

8. not insult, inflame, personally attack or otherwise disparage any person, corporation, business, or entity, including with limitation, Binance’s competitors;

9. not create content capable of being construed as financial advice, investment advice, or a recommendation to buy or sell any digital asset, and must not guarantee, project, or imply any specific financial return, profit level, or positive performance outcome from using Binance's products or services;

10. not use historical or past performance data in a manner that is misleading, selective, or that implies future returns;

11. not compare virtual asset returns favourably with regulated investment products (such as bank deposits, bonds, or equity funds) without providing fair, balanced, and contextually accurate information;

12. not target content at or encourage investment activity from persons who are minors, persons with known financial vulnerability, or persons for whom virtual asset activity would be inappropriate;

13. not omit or downplay material risks associated with virtual asset activity that would be relevant to a reasonable person's decision to engage with Binance's services; 

14. not make any pejorative statement relating to Binance, any of Binance’s other brand ambassadors, influencers, associates, or staff, or the Program in public, online (including on social media), to the press or elsewhere;

15. provide access to content analytics, data or metrics whenever requested by Binance for reward verification, and ensure the accuracy of the information provided; 

16. not do anything (including participating in any political debate, recreational activities, sports, or drug use (other than for medical purposes) or other activity) which in Binance’s reasonable opinion would jeopardize your ability to perform the Program activities or prejudice the goodwill or reputation of Binance or the Program;

17. without prejudice to the generality of paragraph 2, not target content at residents of any jurisdiction in which Binance's services are unavailable or restricted. By way of example, without limitation, if you are based in, or your content is likely to be consumed in,  the United States of America, you must at a minimum: 

    1. include a disclaimer referring US persons to Binance US (e.g. “This post is not intended for US citizens or residents, who should visit Binance US”.); and 

    2. refrain from carrying out any marketing that is targeted at / refers to / focuses on US citizens or residents; and

18. strictly abide by any content guidelines as shall be provided by Binance from time to time.

Risk Warning: Digital asset prices are subject to high market risk and price volatility. The value of your investment may go down or up, and you may not get back the amount invested. You are solely responsible for your investment decisions and Binance is not liable for any losses you may incur. Past performance is not a reliable predictor of future performance. You should only invest in products you are familiar with and where you understand the risks. You should carefully consider your investment experience, financial situation, investment objectives and risk tolerance and consult an independent financial adviser prior to making any investment. This material should not be construed as financial advice. For more information, see our Terms of Use and Risk Warning.

ANNEX A 

UNITED ARAB EMIRATES ADDENDUM

Last updated: April 15, 2026

1. PURPOSE AND SCOPE

1.1 This Annex A ("UAE Addendum") forms part of the Binance MENAP Creator Incentive Program Terms and Conditions ("Main Terms") and applies to:

1.1.1 all creators who are resident in, registered in, or operating from the United Arab Emirates; and

1.1.2 all creators, regardless of location, who produce content that is directed at, or is reasonably likely to be received by, audiences in the United Arab Emirates.

1.2 In the event of any conflict or inconsistency between the Main Terms and this UAE Addendum, the provisions of this UAE Addendum shall prevail to the extent of such conflict or inconsistency as they relate to UAE specific obligations.

1.3 This UAE Addendum is supplemental to, and does not replace, any other obligations imposed on creators by the Main Terms. Compliance with this UAE Addendum does not relieve creators of their obligation to comply with applicable laws in any other jurisdiction in which they operate.

1.4 Capitalised terms used in this UAE Addendum and not otherwise defined herein shall have the meanings given to them in the Main Terms.

2. COMPLIANCE WITH APPLICABLE LAWS

2.1 If you are based in, or primarily targeting audiences in, the United Arab Emirates, you represent and warrant that, as a condition of your participation in the Program, that you are, and shall remain, fully familiar with all laws, regulations, rules and regulatory requirements, including but not limited to, any regulations issued by the Abu Dhabi Global Market (“ADGM”) and/or Dubai Virtual Asset Regulatory Authority (“VARA”), applicable to you and to any content created, published or otherwise made available by you in connection with this UAE Addendum. You further undertake that you and all such content shall at all times comply with all applicable laws and regulations.

2.2 You are solely responsible for identifying, obtaining, and maintaining any licences, registrations, and authorisations required under UAE federal law and applicable emirate level law to receive payment for the production and publication of promotional digital content. 

2.3 Any regulatory fine, penalty, or sanction imposed on you as a result of your failure to hold or maintain the required licences shall be your sole and exclusive liability. You shall indemnify Binance and its affiliates, officers, directors, employees, and agents in full against any and all losses, liabilities, fines, penalties, costs, and expenses (including legal and professional costs) arising out of or in connection with your failure to comply with Clause 2.2.

2.4 To the extent that any digital asset promoted in connection with the Program constitutes a "security" or "investment product" within the meaning of UAE Federal Law No. 4 of 2000, as amended, on the Emirates Capital Markets Authority, or is subject to Capital Markets Authority regulation, creators shall not produce any promotional content relating to such asset without Binance's express written confirmation that such promotion is covered by a valid licence or exemption. In the absence of such confirmation, creators must refrain from mentioning or promoting such assets.

3. UAE-SPECIFIC CODE OF CONDUCT

3.1 In addition to the Code of Conduct set out in Section 4 of the Main Terms, UAE-based creators and creators directing content at UAE audiences shall:

3.1.1 not produce content that violates UAE cultural values, Islamic sensibilities, or applicable UAE laws and regulations, including any guidance, advisory, or direction issued by the Emirates Media Council, the Ministry of Media, or any successor authority from time to time;

3.1.2 not promote, directly or indirectly, any Binance product, feature, service, or offering that is not available to UAE residents, or that is not covered by Binance's applicable UAE regulatory authorisations, as communicated to creators in writing by Binance from time to time;

3.1.3 not publish any content that is disrespectful to UAE federal or emirate-level governmental institutions, leadership, or national symbols, whether directly or by implication;

3.1.4 not state, imply, or suggest to an audience that Binance's products or services are endorsed, approved, or guaranteed by any UAE governmental or regulatory authority, unless Binance has confirmed such endorsement in writing;

3.1.5 not produce content that constitutes the promotion of an "investment" or "financial product" within the meaning of applicable UAE financial services law without Binance's prior written confirmation that such promotion is lawful and authorised; and

3.1.6 promptly notify Binance if you receive any enquiry, notice, or investigation from any UAE regulatory authority, including the ADGM, VARA, the Emirates Media Council, the Capital Markets Authority, or the UAE Central Bank, relating to your content produced under the Program.

4. UAE-SPECIFIC REPRESENTATIONS AND WARRANTIES

4.1 In addition to the representations and warranties set out in Clause 3.1 of the Main Terms, by participating in the Program as a UAE-based creator or as a creator directing content at UAE audiences, you further represent, warrant, and undertake to Binance that:

4.1.1 you have reviewed and understood the UAE regulatory requirements applicable to virtual asset marketing, including the ADGM and VARA marketing guidelines, and you are capable of complying with them throughout the Program Period;

4.1.2 you have not received, and will not act on, any representation or guidance from Binance that constitutes legal advice as to whether your content or activities are compliant with UAE law; you accept full responsibility for ensuring your own compliance with applicable UAE laws, and acknowledge that Binance's content briefs, guidelines, and instructions do not constitute legal advice;

4.1.3 your participation in the Program and the content you produce will not, to the best of your knowledge and belief, violate any applicable UAE law, regulation, or regulatory guidance; and

4.1.4 you will immediately notify Binance if you become aware of any circumstance that causes or is likely to cause any of the representations or warranties in this Clause 5 to be untrue, inaccurate, or misleading.

5. USDC PAYMENT 

5.1. You acknowledge and accept that Rewards under the Program are distributed in USDC or an equivalent stablecoin, as specified in Clause 2.5 of the Main Terms. You further acknowledge that:

5.1.1 USDC and other stablecoins are classified as virtual assets under applicable UAE law and are subject to regulatory treatment by the ADGM, VARA and other competent UAE regulatory authorities;

5.1.2 stablecoins, while designed to maintain a stable value relative to a reference currency, carry inherent market, liquidity, and regulatory risks and are not guaranteed to maintain their pegged value at all times; and

5.1.3 Binance reserves the right, at its sole discretion, to substitute USDC payments with an alternative regulated stablecoin or fiat currency payment where required by applicable UAE regulation, the ADGM and VARA guidance, or any direction from a competent UAE authority.

6. ACKNOWLEDGMENT

6.1 By participating in the Program as a UAE-based creator or as a creator targeting UAE audiences, you confirm that you have read, understood, and agree to be bound by the terms of this UAE Addendum in addition to the Main Terms. 

6.2 This UAE Addendum is issued for the purpose of assisting compliance with UAE regulatory requirements. It does not constitute legal advice. Please seek independent legal counsel qualified in UAE law prior to participating in the Program if you have questions.