Odaily Planet Daily News The British financial regulator FCA said that in the last three months of 2023, it issued consumer alerts to 450 companies that illegally promoted cryptocurrencies and called on authorized companies to take their responsibilities seriously. The FCA’s regulations on the promotion of cryptocurrencies came into effect on October 8 last year. The alerts were issued between then and Dec. 31, the agency said in a report Wednesday. In order to advertise, crypto companies must register with the authorities or have their ads approved by a company with the authority to do so. The regulations require companies to provide risk warnings and provide first-time buyers with a 24-hour cooling-off period. (CoinDesk)