Zhou Xiaoguang, the former richest woman in Zhejiang, started her career selling trinkets in Yiwu and became the industry leader. However, she entered the real estate industry and spent more than 10 billion to buy a local real estate company that was a mess. It was listed, STed and delisted again, leaving nothing in the world. Zhou Xiaoguang reflected on the reasons for the failure. If nothing else, one look at their restaurant will make you think big. She likes everything to be big, with many people, diversified, heavy on assets, and big on debt.

The trinket business is a business with extremely low costs and extremely high profits. As long as the volume increases, it is very profitable. Zhou Xiaoguang has supplied goods to the world. She has been familiar with this for decades, but she just rushed into it without being familiar with it. In the field of real estate, real estate is a capital-intensive industry, and it is also a resource-intensive industry. In other words, it is driven by relationships, not a game. Zhou Xiaoguang's background ability, how can he catch and play, he will be cheated immediately after receiving the hand.

Everyone, no matter when, where or how successful they are, should not be self-righteous. Businessmen should always divide their assets into two parts: one part is the net worth and should be kept at home and never taken out; the other part is for business operation. of.

No matter what happens, even if the company goes bankrupt, don't touch your family's share.

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