• Measurable Data Token (MDT) aims to provide a decentralized data economy, where data providers and data buyers can exchange data securely and anonymously.

  • MyMDT is a decentralized application based on Ethereum that allows users to get rewards for sharing anonymous data points. The application has been integrated in the following apps: MailTime, Magic Crystal and Email Messenger.

  • The project also aims to provide accurate, real-time and actionable consumer insights to businesses via Measurable AI.

  • The MDT token is an ERC-20 token, used as the medium of payment for data purchases and user reward programs.

1. What is Measurable Data Token (MDT)?

Measurable Data Token (MDT) is an Ethereum-based, decentralized data exchange ecosystem that allows users to monetize and control their own data, while providing data buyers an efficient data trading platform.

MyMDT is a decentralized application that allows users to get rewards for sharing anonymous data points. Users can currently sell their email receipts to data buyers via MyMDT, and get compensated in the MDT token. MyMDT has been integrated in the following apps: MailTime, Magic Crystal and Email Messenger.

For instance, in MailTime, users' anonymously aggregated inbox data will be analyzed, collected and shared with data buyers. Once a user receives an eligible e-receipt, MyMDT will measure the value of the e-receipt data point, and register MDT data rewards through smart contract. Users will be able to claim their data rewards via MyMDT on a weekly basis.

Key metrics (as at June 4th 2020)




0.0114 USD

Circ. Supply*

700,591,709 MDT (70.06%)

Total Supply

1,000,000,000 MDT

24hr Market Cap

7.99MM USD

24hr Volume

10.63MM USD

*The circulating supply of 700,591,709 MDT assumes that MDT wins the community vote and gets listed on Binance.

The MDT token is the utility token powering the Measurable Data Token ecosystem, as data buyers are required to pay with the MDT token, and users will be compensated with it.

2. Recent news

3. Economics and supply

3.1 Token sales data



Seed Sale Price

0.0200 USD / MDT

Seed Sale Date

August 2017

Seed Sale Allocation

150,000,000 MDT

Seed Sale Funds Raised

3.00MM USD (15,000 ETH at 200.00 USD / ETH)

Private Sale Price

0.0320 USD / MDT

Private Sale Date

October - November 2017

Private Sale Allocation

350,000,000 MDT

Private Sale Funds Raised

11.20MM USD (46,666.00 ETH at 240.00 USD / ETH)

3.2 Token allocations



Seed Sale

15.00% of total token supply

Private Sale

35.00% of total token supply

Equity Investors

10.00% of total token supply


24.00% of total token supply


1.00% of total token supply

User Growth Pool

15.00% of total token supply

MDT token allocation
MDT token release schedule

4. Measurable Data Token's community overview

Measurable Data Token will focus its initial community development strategies in China, and will gradually expand to other regions of the world.

Current community growth strategies of Measurable Data Token include:

  • Conducting marketing campaigns via the MailTime application.

  • Working with exchanges and partners in joint campaigns such as meetups, seminars, and live-stream presentations.

  • Partnering with prominent universities such as Nanyang Technological University of Singapore to conduct blockchain hackathons.

  • Curating newsletters and blogs to raise data reward awareness.

  • Conducting weekly update regarding developent progress.

Future community growth strategies of Measurable Data Token include:

  • Launching a series of data reward apps in different data types to gain mainstream adoption.

  • Launching the MDT Ambassador campaigns.

  • Working with Measurable AI’s partners to raise awareness of data reward responsibility among corporate users.

Community and social channels (as at June 4th 2020)

Telegram (English) | 9.4K Members
Telegram (Chinese) | 1.2K Members
Twitter (English) | 8.4K Followers
Medium (English) | 202 Followers
Weibo (Chinese) | 16.6K Followers

5. Appendix