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Join the Binance Party at Primavera Sound Festival With Our Strategic Partnership


Main Takeaway

  • Collect NFT Mystery Boxes at Primavera Sound Barcelona and Primavera Sound Porto 2022.

  • Easily pay with crypto across the festivals using Binance Pay or Binance Card.

  • Visit our booth at the event for even more giveaways.

Experience life in the crypto lane with unique NFT and blockchain opportunities at the Primavera Sound Festivals. No matter if you’re in Barcelona or Porto, a visit to the Binance Booth and Stage will leave all attendees with an NFT and unique crypto payment opportunities.

Binance is pleased to announce its 2022 Strategic Partnership with Primavera Sound Festival in Barcelona, Spain, and Porto, Portugal. Taking place across the two cities in June 2022, the festival offers a world-class lineup of music, culture, and knowledge opportunities through the Primavera Sound Foundation.

No matter which weekend or city you attend, Binance will be showcasing the latest in NFT and blockchain technology for you to explore. As Web3 brings together blockchain, user ownership of data, and how we interact with content, Primavera Sound is the perfect place to demonstrate what's on offer. Look forward to a taste of the future today when you visit our Binance Booths across both locations.

What can I expect from Binance at Primavera Sound?

Visit the Binance Stage and Booth

Through the Binance Stage, you can catch all your favorite acts at Primavera Sound Barcelona. You can also visit the Binance Booths in both Porto and Barcelona to activate your POAP NFTs, collect your Mystery Boxes, and win Binance swag.

Binance Pay

For the first time, Primavera Sound attendees will be able to pay with crypto around the festival through Binance Pay. Fifty Point-of-Sale Terminals will accept Binance Pay and first-time users will instantly receive a five BUSD airdrop upon making their first payment.

See How to access Binance Pay and Binance Pay x Primavera Sound Terms and Conditions for more information.

Get hands-on with NFT technology

Primavera attendees won’t just learn about NFTs; they’ll also be able to claim and own them too. 

Primavera Sound 2022 Proof of Attendance Protocol (POAP) NFT Mystery Box

Primavera Sound Barcelona 2022 ticket holders can claim a “Primavera Sound Barcelona 2022” Proof of Attendance Protocol (POAP) NFT Mystery Box. NOS Primavera Sound Porto 2022 ticket holders can also claim a “NOS Primavera Sound 2022” POAP NFT Mystery Box. Each ticket is eligible to claim one POAP NFT only. 

Our POAP NFTs are a special memento available exclusively to ticket holders. Each one serves as verifiable proof of attendance at the event. The POAP NFT will provide access to the activities and giveaways available at the Binance booths, as well additional perks to be revealed by Primavera Sound in the future. 

There’s also the chance for Binance NFT to announce new utilities for users who hold the Primavera Sound 2022 POAP NFTs at a later stage. These benefits could include whitelisting for future Initial Game Offering launches and the eligibility to join Subscription Mechanism sales.

Holders of an SSR “Primavera Sound Barcelona 2022” will receive a free Primavera Sound Barcelona 2023 full access ticket. Holders of an SSR “NOS Primavera Sound 2022” NFT will receive a free Primavera Sound Porto 2023 full access ticket.

Exclusive NFT Mystery Box for Loyal Primavera Sound Attendees

But that’s not all. Binance has also created additional exclusive NFT collections for Primavera Sound 2021 ticket holders (who didn’t request a refund and are attending this year.) Those attending Primavera Sound Barcelona 2022 can claim a Primavera Sound Member NFT, while those going to NOS Primavera Sound Porto 2022 can claim a NOS Primavera Sound MemberNFT. Each ticket is eligible to claim one Member NFT only.

Holders of an SSR “Primavera Sound Member” NFT or “NOS Primavera Sound Member” NFT will receive a free Primavera Sound 2023 full ticket for any international edition of the music festival. 

How to Claim the NFTs

NOS Primavera Sound Porto 2022 

  1. Scan the QR code on the Binance branded card given out at the festival’s main entrance with the Binance app or your phone’s camera.

  2. You’ll then be directed to the Binance platform.

  3. Log in or create a Binance account.

  4. Enter the unique promo code on your Binance branded card

  5. Claim your NFT

Primavera Sound Barcelona 2022

  1. Access the Primavera Sound 'Access Ticket' app.

  2. Click on the [Claim] button in the app under the Gifts and NFTs section of your ticket to claim your NFT.

  3. After clicking [Claim], you’ll be directed to the Binance platform.

  4. Log in or create a Binance account.

  5. Claim an NFT.  

Activity: Take a Picture and Tag Us to Win an NFT Mystery Box

Activity Period: 2022-06-02 10:00 (UTC) to 2022-06-12 18:00 (UTC)

On-site attendees at Primavera Sound Festival 2022 who fulfill all the following conditions will be in for the chance to win an NFT Mystery Box. The 100 most creative users that fulfill the following criteria will be eligible to each receive an NFT Mystery Box. 

  1. Twitter: Leave a comment with your picture and the hashtag #BNFTxPrimavera on Binance NFT’s Twitter page announcement post. The post will go live June 2 to encourage event attendees to claim their POAP NFT and share it on social media. 

  2. Instagram: Post an Instastory with your picture and include the hashtags #BNFTxPrimavera and #BinancePrimavera.

  1. Follow Binance NFT on Instagram and Twitter.

  2. Take a picture with your POAP NFT. The photo should also feature your face and Binance’s logo at Primavera Sound.

  3. Post your picture on either social media platform to participate:

Mystery Boxes will be distributed to users via an airdrop within 28 days of the activity’s end. Winners can find their Mystery Boxes via Binance NFT Marketplace > User Center > Mystery Box.

Get your Binance groove on in Barcelona and Porto

Binance is hugely proud to bring the crypto world to Primavera Sound’s established festival of culture. There’s more to crypto than Bitcoin and trading, so let us show you what’s available through our Booths in Barcelona and Porto. 

So, no matter the weekend or where you are, make sure to pay us a visit. The Binance Booths and stage are here to show you exactly how crypto, NFT, and blockchain can work for you.

For more information, see: