bStocks introduced a new way for users to access tokenized real-world assets through the Binance ecosystem.
Issued as BEP-20 tokens on BNB Smart Chain and backed 1:1 by the corresponding underlying assets held by a regulated custodian, bStocks combine the familiarity of real-world assets with the flexibility of blockchain technology. Eligible users can trade bStocks around the clock, self-custody their assets, and participate in supported on-chain and DeFi ecosystems.
This topic should help audiences understand what bStocks are, how they work, and why tokenized real-world assets represent an important step in bringing traditional financial assets on-chain.
We invite you to submit insightful and engaging content on this topic. Create original educational content that introduces bStocks and explains their key features in a simple and engaging way. Your content should help users understand how bStocks work, what makes them different from traditional investment products, and why they expand the possibilities of blockchain-based finance.
Use the following key messages to shape your content:
What are bStocks?
Explain that bStocks are tokenized real-world assets issued on BNB Smart Chain as BEP-20 tokens. Each bStock is backed 1:1 by the corresponding underlying asset held by a regulated custodian, providing blockchain-based access to eligible users.
Trade Anytime
Highlight that eligible users can trade bStocks 24 hours a day, 7 days a week on Binance, offering greater flexibility than traditional market schedules. Availability may vary depending on product and jurisdiction.
On-Chain Utility
Explain that bStocks are blockchain-native assets that can be withdrawn to compatible BNB Smart Chain wallets for self-custody and may be used across supported DeFi applications and other on-chain ecosystems, subject to applicable product rules.
Fast and Seamless Experience
Explain that bStocks are designed to provide a familiar crypto trading experience, including near-instant settlement, blockchain transfers, and simple access through Binance Spot.
Multiplier Mechanism
Introduce the bStock Multiplier in simple terms. Explain that certain corporate actions, such as dividends and stock splits, are reflected automatically through the Multiplier mechanism, to adjust users' bStock holdings accordingly. Avoid implying that the Multiplier guarantees income, returns, or dividend payments.
Why It Matters
Help your audience understand how tokenized real-world assets combine blockchain technology with real-world asset exposure, offering greater accessibility, flexibility, self-custody options, and on-chain utility for eligible users.
Call to Action
Invite users to explore bStocks on Binance using your referral link. Remind users to review product availability, regional eligibility, applicable product rules, and market risks before trading.
Explain what bStocks are in simple, easy-to-understand language.
Highlight that bStocks are backed 1:1 by the corresponding underlying assets held by a regulated custodian.
Explain that eligible users can trade bStocks 24/7 on Binance.
Introduce the concept of self-custody and supported on-chain utility where appropriate.
Explain the Multiplier mechanism in simple terms.
Use your own words and authentic examples.
Include your Binance referral link or the required campaign CTA.
Encourage users to review the applicable product documentation and risk disclosures.
Do not present bStocks as a guaranteed-profit opportunity.
Do not describe bStocks as risk-free.
Do not make price predictions or investment return claims.
Do not provide financial or investment advice.
Do not encourage users to buy, sell, or hold any particular asset.
Do not claim that bStocks are available in every country or to every user.
Do not misrepresent product features or regulatory status.
Do not attack Binance competitors.
Do not target users in restricted jurisdictions, including the US and the EEA.
Binance reserves the right in its sole discretion to amend or cancel this campaign at any time and for any reasons without prior notice. Disclaimer: Digital asset prices are subject to high market risk and price volatility. The value of your investment can go down or up, and you may not get back the amount invested. You are solely responsible for your investment decisions and Binance is not liable for any losses you may incur. Past performance is not a reliable predictor of future performance. You should only invest in products you are familiar with and where you understand the risks. You should carefully consider your investment experience, financial situation, investment objectives and risk tolerance and consult an independent financial adviser prior to making any investment. This material should not be construed as financial advice. For more information, see our Terms of Use and Risk Warning.
Binance Affiliates Program” may be restricted in certain jurisdictions or regions or to certain users in accordance with applicable legal and regulatory requirements. This content is intended only for those users who are permitted to access and receive the products and services referred to and are not intended for users to whom restrictions apply. You are responsible for informing yourself about and observing any restrictions and/or requirements imposed with respect to the access to and use of any products and services offered by or available through Binance in each country or region from which they are accessed by you or on your behalf. Binance reserves the right to change, modify or impose additional restrictions with respect to the access to and use of any products and/or services offered from time to time in its sole discretion at any time without notification.
bStocks Tokenized Securities are classified as Certificates representing certain Financial Instruments (paragraph 92, Schedule 1 to FSMR). bStocks are not stocks or shares and bStocks do not allow holders to directly own a share or stock in the underlying listed company. bStocks do not represent any affiliation with the underlying asset's issuer. bStocks are offered through an Approved Prospectus in the ADGM and are not offered in any other jurisdiction. No public offer is made outside of the ADGM. Tokenized Securities are available only to eligible users in permitted jurisdictions on a secondary market basis only. It is your sole responsibility to ensure that accessing and trading Tokenized Securities is lawful in your jurisdiction before proceeding. Accessing this product from a jurisdiction in which it is prohibited or restricted does not create any liability or obligation on the part of Binance. We may restrict, suspend, reject, cancel, or unwind access or transactions if we determine, in our sole discretion, that your access or transaction may breach applicable law, product restrictions, eligibility criteria, sanctions requirements, or the relevant offering documents.
No information displayed in connection with Tokenized Securities is intended as an offer, solicitation, promotion, recommendation, or invitation to buy or sell securities in any jurisdiction. Tokenized Securities are not offered, sold, distributed, made available, or accessible in the United States or to, or for the account or benefit of, U.S. persons.The Tokenized Securities have not been and will not be registered under the U.S. Securities Act of 1933 or any U.S. state securities laws and a public offering of bStocks will not be conducted in the United States or any other jurisdiction (other than the ADGM). By accessing this product, you represent and warrant that you are not a U.S. person, are not located in the United States, are not acting for the account or benefit of any U.S. person, and will not access, purchase, sell, transfer, redeem, or otherwise transact in Tokenized Securities from within the United States.
For more information, see the Terms of Use , Exchange Rules , Exchange Procedures , relevant Prospectus(if applicable to you and understanding that the offer is only made in ADGM, no public offer is being made elsewhere and viewing the prospectus does not constitute an invitation or solicitation outside ADGM), bStocks Minting and Redemption Product Terms, Admission to Trading Notice and Risk Warning.
