Pentabase specializes in end-to-end Web3 consulting, incubation, and marketing/PR, with a strategic focus on Korea and global support for Web3 projects.
Coinbase has renamed its Base App back to Coinbase wallet, just over a year after rebranding the wallet in 2025. When Base App launched, Coinbase positioned it as an “onchain super app” combining social feeds, creator content, mini apps, payments, and trading. However, as the social and creator-focused strategy fell short of expectations, the product gradually shifted toward onchain trading and self-custody. Today, Coinbase Wallet has expanded beyond Base, supporting multiple networks including Solana, Bitcoin, Ethereum, BNB Chain, Monad, and Robinhood Chain. It also offers access to onchain financial products such as perps, prediction markets, and tokenized stocks. The rebrand reflects a broader shift from a Base-centered super app to a multichain onchain financial platform. Importantly, the rebrand does not change how users custody their assets. Coinbase Wallet remains a self-custody wallet, with users maintaining control of their assets. Overall, Coinbase appears to be repositioning Base as blockchain infrastructure and Coinbase Wallet as the gateway to onchain finance. 👀
Pentabase’s cluster partner TetherMax is entering a new phase of global expansion, appointing Korean actor Yoon Shi-yoon as its global ambassador. The move comes alongside a broader brand rebranding, as TetherMax prepares to launch new global promotions and campaigns targeting international markets. Yoon Shi-yoon, known for his extensive work across Korean television and entertainment, will play a key role in helping TetherMax build broader brand awareness beyond the digital asset space. The partnership reflects TetherMax’s ambition to move beyond its existing identity and establish itself as a more accessible, globally recognized brand. With the rebranding and global campaigns ahead, TetherMax is positioning itself for its next stage of growth.