• MovieBloc is a decentralized movie and content distribution platform. It aims to create a transparent revenue share, audience data, and equal screening opportunity for content creators.

  • The viewers will have access to various contents, and get rewarded for providing curation and marketing material to the ecosystem. The project has raised ~$4MM via private and public token sales, and is founded by Chris Kang, Jeffrey Jin, and Peter Kim.

  • The MovieBloc ecosystem consists of three layers: .Bloc, Market, and Fundraising. .Bloc is a decentralized community layer connecting all participants, Market is a layer where content and talent can be traded, and the Fundraising layer supports and incentivizes content creators.

  • The MovieBloc platform runs on the Ontology blockchain, with its utility token MBL being a OEP-4 token. It is used for all payment-related services, such as premium content, translation, and within the MovieBloc ecosystem. Besides payment for services, the MBL token is also used to reward users for reporting illegal content and reviewing films.


1. What is MovieBloc (MBL)?

MovieBloc is a decentralized movie and content distribution platform based on the Ontology blockchain. The project aims to create a transparent revenue share, audience data, and equal screening opportunity for content creators; the viewers will have access various contents, and get rewarded for providing curation and marketing material to the ecosystem.

The MovieBloc ecosystem consists of three layers: .Bloc, Market, and Fundraising. .Bloc is a decentralized community layer connecting all participants, Market is a layer where content and talent can be traded, while the Fundraising layer supports and incentivizes content creators.

The MBL token is used for all payment-related services, such as premium content, translation, design, etc., within the MovieBloc ecosystem. Besides payment for services, the MBL token is also used to reward users for reporting illegal content and reviewing films.

2. Recent news

  • February 2020: announced ERC-20 to OEP-4 token swap.

  • February 2020: announced partnership with TomoChain to jointly host hackathons, meetups, and workshops in Asia.

  • January 2020: announced official service launch for MovieBloc.

  • January 2020: released roadmap for the first half of 2020.

  • November 2019: launched the MovieBloc Ambassador Program.

3. Token sale overview

  • Gate.io startup sale: it was conducted on May 3rd, 2019 at a rate of 1 MBL = 0.0012 USD and raised a total of 2.88MM USD in USDT, selling 8.00% of the total token supply.

  • Private sale: it was conducted on April 30th, 2019 at a rate of 1 MBL = $0.00133 USD and raised a total of 1.20MM USD in USDT, selling 3.00% of the total token supply.

3.1 MBL token distribution

  • Gate.io Startup Sale tokens comprise 8.00% of total supply.

  • Private Sale tokens comprise 3.00% of total supply.

  • Ecosystem tokens comprise 43.00% of total supply.

  • MovieBloc Foundation tokens comprise 10.00% of total supply.

  • Team tokens comprise 15.00% of total supply.

  • Ontology Foundation tokens comprise 10.00% of total supply.

  • Airdrop tokens comprise 11.00% of total supply.

MBL token distribution (%)

3.2 MBL token release schedule

The following chart represents the number and breakdown of all MBL that are to be released into circulation on a monthly basis.

MBL token release schedule

4. Moviebloc's activity and community overview

4.1 Social and community data

MovieBloc will focus on Korea, China, and Indonesia for its initial community development, before expanding into other regions of the world.

Current community growth strategies of MovieBloc include:

  • Hosting conferences and meetups with partner exchanges and projects.

  • Publishing bi-weekly newsletters and monthly development updates.

  • Interacting constantly with the community in various online channels.

  • Attracting non-crypto users by allowing users to watch movies, upload subtitles, write reviews, and even participate in fundraising via the MovieBloc website.

  • Launching Airdrop campaign and the MovieBloc Community Ambassador Program.

Future community growth strategies of MovieBloc include:

  • Introducing popular movies and films to moviebloc.com.

  • Incentivizing user-participation by using MBL tokens as rewards.

4.2 Community and social channels

MovieBloc.com (Global)
Telegram (Global)
Telegram (Chinese)
Kakao (Korean)
Twitter (English)
Medium (English)
Instagram (Korea)