The 3 billion-user ambition caught my attention — but not for the obvious reason.
In the first episode of Inside Binance, Kevin Susanto and DG discuss Binance’s ambition to grow from around 300 million users to 3 billion.
For me, the interesting part isn't the number.
It's what a target like that a platform looking to become.👇
1️⃣
👀3 billion changes the product question✨
Going from 300 million to 3 billion isn't simply about acquiring more crypto users.
At that scale, you're inevitably talking about people with very different financial needs.
Some may want crypto.
Some may want stocks.
Some may care more about payments.
Others may interact with financial products through AI. So the platform has to become useful beyond one category.
2️⃣
..This is where the Super App idea makes sense
DG describes Binance's mission as an “infinite game.”
The idea is continuous expansion rather than reaching one final product state.
That context matters.
A Financial Super App isn't simply:
“Put lots of products in one app.”
It's closer to:
“Keep expanding the financial problems the platform can help users solve.”
3️⃣
🌉Crypto remains the foundation .. One thing I wouldn't overlook👀
The conversation doesn't frame this as moving away from crypto.
Crypto remains the foundation The expansion happens around it.
Stocks and B-Stocks are already examples of that direction.
A user can enter through crypto and access another part of the financial system without leaving the same ecosystem.
🌟The bigger picture 🖼️
This is why I think the Financial Super App discussion deserves attention.
The real ambition isn't necessarily to have the largest menu of financial products.
It's to make Binance useful across more moments in a user's financial life.
Crypto may be where the relationship starts.
The question is how far that relationship can eventually go.
Watch the full Inside Binance Episode 1 on Binance Square:
Watch Here
#RWAs #InsideBinance #bstocks #CryptoNews
In the first episode of Inside Binance, Kevin Susanto and DG discuss Binance’s ambition to grow from around 300 million users to 3 billion.
For me, the interesting part isn't the number.
It's what a target like that a platform looking to become.👇
1️⃣
👀3 billion changes the product question✨
Going from 300 million to 3 billion isn't simply about acquiring more crypto users.
At that scale, you're inevitably talking about people with very different financial needs.
Some may want crypto.
Some may want stocks.
Some may care more about payments.
Others may interact with financial products through AI. So the platform has to become useful beyond one category.
2️⃣
..This is where the Super App idea makes sense
DG describes Binance's mission as an “infinite game.”
The idea is continuous expansion rather than reaching one final product state.
That context matters.
A Financial Super App isn't simply:
“Put lots of products in one app.”
It's closer to:
“Keep expanding the financial problems the platform can help users solve.”
3️⃣
🌉Crypto remains the foundation .. One thing I wouldn't overlook👀
The conversation doesn't frame this as moving away from crypto.
Crypto remains the foundation The expansion happens around it.
Stocks and B-Stocks are already examples of that direction.
A user can enter through crypto and access another part of the financial system without leaving the same ecosystem.
🌟The bigger picture 🖼️
This is why I think the Financial Super App discussion deserves attention.
The real ambition isn't necessarily to have the largest menu of financial products.
It's to make Binance useful across more moments in a user's financial life.
Crypto may be where the relationship starts.
The question is how far that relationship can eventually go.
Watch the full Inside Binance Episode 1 on Binance Square:
Watch Here
#RWAs #InsideBinance #bstocks #CryptoNews
