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OnionSam
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DWF Labs Affiliates Sue BitGo for $141M in London Court Over Alleged Token Lock-Up Breach 🏛️⚖️💥 Two investment subsidiaries linked to crypto market maker DWF Labs—DWF Maas and Falcon Digital—have officially filed a massive $141 million lawsuit against digital asset custodian BitGo in London’s High Court 🇬🇧📉. The lawsuit alleges that BitGo flagrantly breached its private over-the-counter (OTC) agreements by prematurely transferring and dumping discounted Falcon Finance (FF) and ESPORTS tokens onto public exchanges roughly two months before the agreed three-month lock-up period expired 🚫🔒💸. According to court filings, this unauthorized early release triggered intense selling pressure, crashing the price of ESPORTS tokens from $0.28 down to $0.07 📊📉. DWF is seeking full damages on the grounds that BitGo’s market dump directly caused catastrophic valuation losses to their remaining token reserves 💼⛔🚨. #crypto News 📰 #BinanceSquare 🔶 #DWFLabs 💼 #BitGo 🔒 #CryptoLawsuit ⚖️ #TokenLockup 🚫 #Market_Update #bitcoin #BTC $FF {spot}(FFUSDT) $ESPORTS {future}(ESPORTSUSDT) $BTC {spot}(BTCUSDT)
DWF Labs Affiliates Sue BitGo for $141M in London Court Over Alleged Token Lock-Up Breach 🏛️⚖️💥

Two investment subsidiaries linked to crypto market maker DWF Labs—DWF Maas and Falcon Digital—have officially filed a massive $141 million lawsuit against digital asset custodian BitGo in London’s High Court 🇬🇧📉.

The lawsuit alleges that BitGo flagrantly breached its private over-the-counter (OTC) agreements by prematurely transferring and dumping discounted Falcon Finance (FF) and ESPORTS tokens onto public exchanges roughly two months before the agreed three-month lock-up period expired 🚫🔒💸.

According to court filings, this unauthorized early release triggered intense selling pressure, crashing the price of ESPORTS tokens from $0.28 down to $0.07 📊📉. DWF is seeking full damages on the grounds that BitGo’s market dump directly caused catastrophic valuation losses to their remaining token reserves 💼⛔🚨.

#crypto News 📰 #BinanceSquare 🔶 #DWFLabs 💼 #BitGo 🔒 #CryptoLawsuit ⚖️ #TokenLockup 🚫 #Market_Update
#bitcoin #BTC

$FF

$ESPORTS
$BTC
red envelope
ETH 4U 🍀
OnionSam වෙතින්
🚨 Massive drama just erupted in institutional crypto! DWF Labs is suing custody giant BitGo for a staggering $141M, alleging a critical token lock-up breach. DWF claims unauthorized token sales triggered brutal price dumps, rattling sentiment even as major assets like $BTC and $BNB fight for stability. 📉 Can major institutions still be trusted with market lock-ups? Drop your thoughts below! 👇 #CryptoNews #BinanceSquare #DWFLabs #CryptoMarket
🚨 Massive drama just erupted in institutional crypto!

DWF Labs is suing custody giant BitGo for a staggering $141M, alleging a critical token lock-up breach.

DWF claims unauthorized token sales triggered brutal price dumps, rattling sentiment even as major assets like $BTC and $BNB fight for stability. 📉

Can major institutions still be trusted with market lock-ups? Drop your thoughts below! 👇

#CryptoNews #BinanceSquare #DWFLabs #CryptoMarket
DWF Labs subsidiaries are suing BitGo for $141 million, alleging a breach of token lock up agreements. This massive legal dispute between a heavy hitting market maker and a top tier custodian could shake institutional confidence. #BitGo #DWFLabs ‎
DWF Labs subsidiaries are suing BitGo for $141 million, alleging a breach of token lock up agreements. This massive legal dispute between a heavy hitting market maker and a top tier custodian could shake institutional confidence.

#BitGo #DWFLabs ‎
DWF Labs affiliates sue BitGo for $141M over early token sales #DWFLabs affiliates #DWFMaas and #FalconDigital have filed a lawsuit against crypto custodian #BitGo in London’s High Court, alleging that BitGo breached an OTC agreement by selling $FF (Falcon Finance) and ESPORTS tokens before the agreed lock-up period expired, contributing to a decline in their prices. The parties agreed on a discounted token price subject to a three-month lock-up period and a subsequent vesting schedule. DWF alleges that BitGo transferred the tokens to an exchange around two months before the first unlock, triggering selling pressure and reducing the value of its remaining holdings. DWF is seeking $141M in damages. BitGo has declined to comment on the lawsuit, and the allegations have yet to be adjudicated by the court. 👉 crypto.news/bitgo-sued-for-141m-over-early-token-sales
DWF Labs affiliates sue BitGo for $141M over early token sales

#DWFLabs affiliates #DWFMaas and #FalconDigital have filed a lawsuit against crypto custodian #BitGo in London’s High Court, alleging that BitGo breached an OTC agreement by selling $FF (Falcon Finance) and ESPORTS tokens before the agreed lock-up period expired, contributing to a decline in their prices. The parties agreed on a discounted token price subject to a three-month lock-up period and a subsequent vesting schedule.

DWF alleges that BitGo transferred the tokens to an exchange around two months before the first unlock, triggering selling pressure and reducing the value of its remaining holdings. DWF is seeking $141M in damages. BitGo has declined to comment on the lawsuit, and the allegations have yet to be adjudicated by the court.

👉 crypto.news/bitgo-sued-for-141m-over-early-token-sales
සත්යායනය කළ
托管商提前抛客户的锁仓币?BitGo被DWF系实体索赔1.41亿美元,FT曝光的料:锁仓中的FF和ESPORTS被没到期就卖了,协议白纸黑字写着3个月锁仓+分批解锁。这性质比亏钱恶劣——BitGo还在冲上市,托管信任的招牌直接裂开。官司落地前,FF和ESPORTS筹码面悬着,别急着接飞刀。DWF这回索赔姿态倒是难得硬气⚖️ $FF $ESPORTS #BitGo #DWFLabs
托管商提前抛客户的锁仓币?BitGo被DWF系实体索赔1.41亿美元,FT曝光的料:锁仓中的FF和ESPORTS被没到期就卖了,协议白纸黑字写着3个月锁仓+分批解锁。这性质比亏钱恶劣——BitGo还在冲上市,托管信任的招牌直接裂开。官司落地前,FF和ESPORTS筹码面悬着,别急着接飞刀。DWF这回索赔姿态倒是难得硬气⚖️

$FF $ESPORTS #BitGo #DWFLabs
සත්යායනය කළ
Big Lawsuit Hits BitGo Over Token Sales BitGo is facing a $141 million lawsuit from firms linked to DWF Labs. The legal action alleges BitGo prematurely sold locked FF and ESPORTS tokens, resulting in significant financial losses for the plaintiffs. #BitGoLawsuit #DWFLabs ‎
Big Lawsuit Hits BitGo Over Token Sales

BitGo is facing a $141 million lawsuit from firms linked to DWF Labs. The legal action alleges BitGo prematurely sold locked FF and ESPORTS tokens, resulting in significant financial losses for the plaintiffs.

#BitGoLawsuit #DWFLabs ‎
🚨 DWF LABS ADVIERTE: BITMINE Y STRATEGY PODRÍAN CAUSAR UN CRASH HISTÓRICO Andrei Grachev, cofundador de DWF Labs, encendió las alarmas en el mercado al advertir sobre un riesgo sistémico latente que podría provocar el desplome más grande en la historia de las criptomonedas. Los puntos clave de la alerta: 💣 Riesgo sistémico: Grachev señaló directamente a las operaciones de BitMine y Strategy como posibles detonantes de un colapso masivo. 📉 Escenario extremo: El directivo aconsejó a los traders reevaluar por completo sus estrategias en caso de que Bitcoin sufra una capitulación hacia los $10,000 - $20,000. 🛡️ Prevención: Aunque espera que el peor escenario no se materialice, instó a la comunidad a priorizar la gestión de riesgo. 🔥 El FUD institucional se intensifica. Proteger el capital y vigilar los niveles clave es la prioridad absoluta para las ballenas en este entorno. #DWFLabs #MarketCrash #Bitcoin #Binance 📊 ¿CÓMO SE POSICIONAN LOS LIBROS DE ÓRDENES? La advertencia ha incrementado la volatilidad y la cautela en las posiciones de derivados. Los muros de compra clave se ponen a prueba ante la incertidumbre del mercado. 👇 Toca el gráfico aquí abajo para monitorear el precio de BTC en tiempo real 👇 $BTC {spot}(BTCUSDT)
🚨 DWF LABS ADVIERTE: BITMINE Y STRATEGY PODRÍAN CAUSAR UN CRASH HISTÓRICO
Andrei Grachev, cofundador de DWF Labs, encendió las alarmas en el mercado al advertir sobre un riesgo sistémico latente que podría provocar el desplome más grande en la historia de las criptomonedas.
Los puntos clave de la alerta:
💣 Riesgo sistémico: Grachev señaló directamente a las operaciones de BitMine y Strategy como posibles detonantes de un colapso masivo.
📉 Escenario extremo: El directivo aconsejó a los traders reevaluar por completo sus estrategias en caso de que Bitcoin sufra una capitulación hacia los $10,000 - $20,000.
🛡️ Prevención: Aunque espera que el peor escenario no se materialice, instó a la comunidad a priorizar la gestión de riesgo.
🔥 El FUD institucional se intensifica. Proteger el capital y vigilar los niveles clave es la prioridad absoluta para las ballenas en este entorno.

#DWFLabs #MarketCrash #Bitcoin #Binance

📊 ¿CÓMO SE POSICIONAN LOS LIBROS DE ÓRDENES?
La advertencia ha incrementado la volatilidad y la cautela en las posiciones de derivados. Los muros de compra clave se ponen a prueba ante la incertidumbre del mercado.
👇 Toca el gráfico aquí abajo para monitorear el precio de BTC en tiempo real 👇
$BTC
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උසබ තත්ත්වය
සත්යායනය කළ
$DEXE What happened to $DEXE is no longer just speculation. In the attached statement, DWF Labs executive Andrei Grachev confirms that they closed their short positions and sold DEXE spot holdings to increase cash reserves. This does not prove manipulation by itself—but it confirms that a major holder was selling during the collapse. The statement is attached. Read it and judge for yourself. #dexe #DWFLabs #WPO_REPORT #trading {future}(DEXEUSDT)
$DEXE What happened to $DEXE is no longer just speculation.
In the attached statement, DWF Labs executive Andrei Grachev confirms that they closed their short positions and sold DEXE spot holdings to increase cash reserves.
This does not prove manipulation by itself—but it confirms that a major holder was selling during the collapse.
The statement is attached. Read it and judge for yourself.

#dexe #DWFLabs #WPO_REPORT #trading
📈 $VELVET Tăng Giá Gấp 10 Lần, Xuất Hiện Nghi Vấn Áp Lực Bán Từ Địa Chỉ Liên Quan Dự Án Token VELVET của dự án DEX Velvet Capital vừa ghi nhận biến động cực mạnh khi tăng từ khoảng 0,09 USD lên 0,9 USD trong thời gian ngắn, tương đương mức tăng gần 1.000%. Tuy nhiên, dữ liệu on-chain được chia sẻ bởi EmberCN và được BlockBeats dẫn lại cho thấy trong lúc giá tăng mạnh, các địa chỉ được cho là liên quan đến dự án đã liên tục chuyển lượng lớn VELVET lên các sàn giao dịch tập trung (CEX), làm dấy lên lo ngại về áp lực chốt lời hoặc phân phối token. 🔍 Dữ liệu đáng chú ý * Các địa chỉ liên quan dự án đã chuyển khoảng 22 triệu VELVET lên nhiều nền tảng giao dịch trong vòng 3 ngày qua. * Nhà tạo lập thị trường DWF Labs cũng đã chuyển khoảng 6,68 triệu VELVET lên các sàn giao dịch trong tháng gần đây. * Các dòng tiền này diễn ra đồng thời với đợt tăng giá đột biến của token. #VELVET #VelvetCapital #DWFLabs
📈 $VELVET Tăng Giá Gấp 10 Lần, Xuất Hiện Nghi Vấn Áp Lực Bán Từ Địa Chỉ Liên Quan Dự Án

Token VELVET của dự án DEX Velvet Capital vừa ghi nhận biến động cực mạnh khi tăng từ khoảng 0,09 USD lên 0,9 USD trong thời gian ngắn, tương đương mức tăng gần 1.000%.

Tuy nhiên, dữ liệu on-chain được chia sẻ bởi EmberCN và được BlockBeats dẫn lại cho thấy trong lúc giá tăng mạnh, các địa chỉ được cho là liên quan đến dự án đã liên tục chuyển lượng lớn VELVET lên các sàn giao dịch tập trung (CEX), làm dấy lên lo ngại về áp lực chốt lời hoặc phân phối token.

🔍 Dữ liệu đáng chú ý
* Các địa chỉ liên quan dự án đã chuyển khoảng 22 triệu VELVET lên nhiều nền tảng giao dịch trong vòng 3 ngày qua.
* Nhà tạo lập thị trường DWF Labs cũng đã chuyển khoảng 6,68 triệu VELVET lên các sàn giao dịch trong tháng gần đây.
* Các dòng tiền này diễn ra đồng thời với đợt tăng giá đột biến của token.

#VELVET #VelvetCapital #DWFLabs
අර්ධ වශයෙන් සත්යයි
это просто жесть $DEXE за 11 дней рухнул на 96.8% с $49.42 до $1.56... Ончейн-данные показали, что Ceffu перевела на Binance почти 797 тыс. токенов. Благодаря MirrorX можно давить цену на бирже до клиринга активов, создавая скрытый навес продаж на $39М+ Следы ведут к Falcon и DWF Labs. Всегда следите за аномалиями и берегите портфель #DEXE #DWFLabs #OnChai
это просто жесть $DEXE за 11 дней рухнул на 96.8% с $49.42 до $1.56...

Ончейн-данные показали, что Ceffu перевела на Binance почти 797 тыс. токенов.

Благодаря MirrorX можно давить цену на бирже до клиринга активов, создавая скрытый навес продаж на $39М+

Следы ведут к Falcon и DWF Labs. Всегда следите за аномалиями и берегите портфель

#DEXE #DWFLabs #OnChai
🚨 DWF LABS SUES BITGO FOR $141M OVER ALLEGED EARLY OTC TOKEN DUMP ON $FF ! ⚖️ Institutional OTC deals are hitting high-court friction as DWF Labs files a $141M lawsuit alleging BitGo breached lock-up agreements on $FF and ESPORTS tokens. 🏦 Court filings reveal BitGo transferred discounted OTC inventory onto exchanges nearly two months prior to the three-month lock-up expiry. 📉 That premature transfer unleashed heavy selling pressure, crushing market structure and eroding portfolio value across remaining holdings. 🔒 When institutional custodians break lock-up terms early, liquidity order books bear the brunt of the dump. 🔍 💬 Do you think OTC breaches by major custodians damage institutional trust in crypto long-term? 👇 ⚠️ Not financial advice. Always manage your risk. 🛡️ 🏷️ #FF #CryptoNews #DWFLabs #OTC #BitGo ⚖️ 📉
🚨 DWF LABS SUES BITGO FOR $141M OVER ALLEGED EARLY OTC TOKEN DUMP ON $FF ! ⚖️

Institutional OTC deals are hitting high-court friction as DWF Labs files a $141M lawsuit alleging BitGo breached lock-up agreements on $FF and ESPORTS tokens. 🏦 Court filings reveal BitGo transferred discounted OTC inventory onto exchanges nearly two months prior to the three-month lock-up expiry. 📉

That premature transfer unleashed heavy selling pressure, crushing market structure and eroding portfolio value across remaining holdings. 🔒 When institutional custodians break lock-up terms early, liquidity order books bear the brunt of the dump. 🔍

💬 Do you think OTC breaches by major custodians damage institutional trust in crypto long-term? 👇

⚠️ Not financial advice. Always manage your risk. 🛡️

🏷️ #FF #CryptoNews #DWFLabs #OTC #BitGo

⚖️ 📉
$VELVET Exploded 10X! But Is A Massive Whale Dump Incoming?🚨 $VELVET Exploded 10X! 🚀 But Is A Massive Whale Dump Incoming? 🐋📉 [DYOR] The charts have gone absolutely wild for Velvet Capital ($VELVET)! In a breathtakingly short period, the token pulled off a massive 10x price explosion, skyrocketing all the way from $0.09 to $0.90. 📈🔥 If you managed to ride that wave, congratulations! But before you get hit with major FOMO, you need to look at what’s happening behind the scenes on the blockchain. On-chain data trackers just flagged some heavy movements that have the community on high alert. 🕵️‍♂️🚨 The Whale Move: Millions Floating into Exchanges 💸🏦 Data monitored by blockchain analysts shows that while the price was pumping, wallets tied directly to the project team went on a transferring spree. Here are the numbers you need to know: The Project Team 💼: Shifted a whopping 22 million VELVET (worth nearly $20 million) into multiple Centralized Exchanges (CEXs) like Bitget, Gate, and KuCoin over the last 3 days. The Market Maker DWF Labs 🐋: Moved another 6.68 million VELVET (around $6 million) into those exact same exchanges over the past month. Is This a "Pump and Liquidation" Trap? 🪤💥 When millions of dollars worth of a token are suddenly rushed into exchanges during a massive price pump, market participants interpret it as one thing: potential massive selling pressure. 📉 Many seasoned traders in the community are actively discussing a classic pattern known as a "spot pump plus derivatives liquidation." This happens when the spot price is intentionally pushed up to force short-sellers into liquidating their positions, right before the big players potentially take profit. 🎢💸 The Smart Play 🛡️🧠 High volatility means high risk. Tokens that go up 1,000% can fall just as fast if the supply hits the market all at once. If you are trading $VELVET right now: Keep a very close eye on the order books. 📋 Use strict stop-losses to protect your capital. 🛑 Never chase a green candle blindly without checking the on-chain data first! 📊 👇 What's your move here? Are you locking in profits, shorting the top, or holding on for more? Drop your strategies in the comments below! #VELVET #WhaleAlert #DWFLabs #CryptoTradingTips #Altcoins #DEX

$VELVET Exploded 10X! But Is A Massive Whale Dump Incoming?

🚨 $VELVET Exploded 10X! 🚀 But Is A Massive Whale Dump Incoming? 🐋📉 [DYOR]
The charts have gone absolutely wild for Velvet Capital ($VELVET )! In a breathtakingly short period, the token pulled off a massive 10x price explosion, skyrocketing all the way from $0.09 to $0.90. 📈🔥
If you managed to ride that wave, congratulations! But before you get hit with major FOMO, you need to look at what’s happening behind the scenes on the blockchain. On-chain data trackers just flagged some heavy movements that have the community on high alert. 🕵️‍♂️🚨
The Whale Move: Millions Floating into Exchanges 💸🏦
Data monitored by blockchain analysts shows that while the price was pumping, wallets tied directly to the project team went on a transferring spree.
Here are the numbers you need to know:
The Project Team 💼: Shifted a whopping 22 million VELVET (worth nearly $20 million) into multiple Centralized Exchanges (CEXs) like Bitget, Gate, and KuCoin over the last 3 days.
The Market Maker DWF Labs 🐋: Moved another 6.68 million VELVET (around $6 million) into those exact same exchanges over the past month.
Is This a "Pump and Liquidation" Trap? 🪤💥
When millions of dollars worth of a token are suddenly rushed into exchanges during a massive price pump, market participants interpret it as one thing: potential massive selling pressure. 📉
Many seasoned traders in the community are actively discussing a classic pattern known as a "spot pump plus derivatives liquidation." This happens when the spot price is intentionally pushed up to force short-sellers into liquidating their positions, right before the big players potentially take profit. 🎢💸
The Smart Play 🛡️🧠
High volatility means high risk. Tokens that go up 1,000% can fall just as fast if the supply hits the market all at once. If you are trading $VELVET right now:
Keep a very close eye on the order books. 📋
Use strict stop-losses to protect your capital. 🛑
Never chase a green candle blindly without checking the on-chain data first! 📊
👇 What's your move here? Are you locking in profits, shorting the top, or holding on for more? Drop your strategies in the comments below!
#VELVET #WhaleAlert #DWFLabs #CryptoTradingTips #Altcoins #DEX
One chart. One wallet. One massive dump. And suddenly $110M disappears from the market 💀 $ESPORTS just became another reminder that “bullish charts” mean nothing if supply is centralized. According to on-chain reports: • 197.8M tokens sold • 43% of supply wiped into liquidity • Millions in longs liquidated • Buy support completely vanished People keep chasing narratives… But smart traders watch wallets. #ESPORTS #CryptoCrash #OnChain #DWFLabs $SOL $BNB
One chart.
One wallet.
One massive dump.

And suddenly $110M disappears from the market 💀

$ESPORTS just became another reminder that “bullish charts” mean nothing if supply is centralized.
According to on-chain reports:
• 197.8M tokens sold
• 43% of supply wiped into liquidity
• Millions in longs liquidated
• Buy support completely vanished

People keep chasing narratives… But smart traders watch wallets.

#ESPORTS #CryptoCrash #OnChain #DWFLabs
$SOL $BNB
Book on how coaches deal with the media up for honoursLONDON, April 23 (Reuters) - Eddie Jones saw every press conference as an opportunity, while Roy Hodgson could barely hide his disdain for journalists, and a fascinating insight into how coaches deal with the media has been shortlisted for the Sports Entertainment Book Of The Year. On the Record & On the Ball - How Elite Coaches Master the Media", published ​by Fairfield Books is the work of Tim Percival, Communications Lead with the England Rugby team, and the product of his two decades working ‌in media relations in elite sport. It is partly a handbook for coaches and players while also giving media professionals a different perspective on the people they spend their lives chasing and is packed with anecdotes from a range of sports and personalities. It is partly a handbook for coaches and players while also giving media professionals a different perspective on the people they spend their lives chasing and is packed with anecdotes from a range of sports and personalities. One of the reasons I wanted to write the book was to help coaches and the sports media understand each other better, as there can often be friction ​between them," Percival told Reuters in an interview. "I think anyone with an interest in how top-level sport works should find it interesting. It offers a look behind ​the curtain, which people always find intriguing. I also believe it’s a very good book for journalism and communications students.” If anyone recognised ⁠the psychological opportunity of a press conference, it was former England rugby coach Jones, who was a master of delivering a point he wanted to make, particularly if he ​wanted to bury another. Even the most cynical journalists loved him as he invariably provided colour Percival saw the Australian up close and personal for nearly three years at England's RFU ​and quotes his former colleague in the book: "Around the world, apart from probably New Zealand, rugby is fighting for recognition, so I think the national coach has got a responsibility to be engaging," Jones said. The approach often made for compelling viewing. “His media conferences could be absolutely brilliant and very entertaining to be part of,” adds Percival. Jose Mourinho is another whose "antics" are widely covered in the book, including an explanation ​of how, in his Chelsea days, he had a special two-way relationship with The Sun newspaper, slipping them exclusive morsels but from his own agenda. Former Australia netball coach Lisa ​Alexander is another who embraced the media. "The press conference is the fifth quarter, and your job doesn’t finish after a game until you go to bed that night," she said. Almost everything they write about a captain is driven by results so I considered it irrelevant and ​wouldn't play their game," he said. Atherton's approach ​seems somewhat ironic now he has ⁠become one of the world's most highly-regarded cricket journalists. Percival thinks the number of interviews Premier League soccer managers are now obliged to do can be excessive, calling it a "treadmill of platitudes", but declines to blame media training for the routinely appalling "footballer-speak" interviews given by players. The ​fear of saying something that becomes a negative headline makes them tighten up," he said. "It's also linguistic convergence - they learn what 'a ​football interview' sounds like, and ⁠they mimic it. As the book title suggests, Percival has an intriguing section on the concept of "on/off the record" which, as he illustrates with a series of classic examples, means different things to different people ⁠in different ​places. The current fashion for news organisations to tell readers they "understand" something is happening is merely their way of ​delivering information someone has given them "for background". Why this has become so prevalent is anyone's guess and the practice has become so ludicrous that it is now not unusual for press officers to reply to queries by saying: "Off ​the record, we will not be commenting on this."As the book title suggests, Percival has an intriguing section on the concept of "on/off the record" which, as he illustrates with a series of classic examples, means different things to different people ⁠in different ​places.As the book title suggests, Percival has an intriguing section on the concept of "on/off the record" which, as he illustrates with a series of classic examples, means different things to different people ⁠in different ​places. The winners of the 2026 Charles Tyrwhitt Sports Book Awards are announced on May 21. #DWFLabs #xmucanX #hottrendingtopics #Notcoinnews #Kriptocutrader

Book on how coaches deal with the media up for honours

LONDON, April 23 (Reuters) - Eddie Jones saw every press conference as an opportunity, while Roy Hodgson could barely hide his disdain for journalists, and a fascinating insight into how coaches deal with the media has been shortlisted for the Sports Entertainment Book Of The Year.
On the Record & On the Ball - How Elite Coaches Master the Media", published ​by Fairfield Books is the work of Tim Percival, Communications Lead with the England Rugby team, and the product of his two decades working ‌in media relations in elite sport.
It is partly a handbook for coaches and players while also giving media professionals a different perspective on the people they spend their lives chasing and is packed with anecdotes from a range of sports and personalities.
It is partly a handbook for coaches and players while also giving media professionals a different perspective on the people they spend their lives chasing and is packed with anecdotes from a range of sports and personalities.
One of the reasons I wanted to write the book was to help coaches and the sports media understand each other better, as there can often be friction ​between them," Percival told Reuters in an interview.
"I think anyone with an interest in how top-level sport works should find it interesting. It offers a look behind ​the curtain, which people always find intriguing. I also believe it’s a very good book for journalism and communications students.”
If anyone recognised ⁠the psychological opportunity of a press conference, it was former England rugby coach Jones, who was a master of delivering a point he wanted to make, particularly if he ​wanted to bury another. Even the most cynical journalists loved him as he invariably provided colour
Percival saw the Australian up close and personal for nearly three years at England's RFU ​and quotes his former colleague in the book: "Around the world, apart from probably New Zealand, rugby is fighting for recognition, so I think the national coach has got a responsibility to be engaging," Jones said.
The approach often made for compelling viewing. “His media conferences could be absolutely brilliant and very entertaining to be part of,” adds Percival.
Jose Mourinho is another whose "antics" are widely covered in the book, including an explanation ​of how, in his Chelsea days, he had a special two-way relationship with The Sun newspaper, slipping them exclusive morsels but from his own agenda.
Former Australia netball coach Lisa ​Alexander is another who embraced the media. "The press conference is the fifth quarter, and your job doesn’t finish after a game until you go to bed that night," she said.
Almost everything they write about a captain is driven by results so I considered it irrelevant and ​wouldn't play their game," he said.
Atherton's approach ​seems somewhat ironic now he has ⁠become one of the world's most highly-regarded cricket journalists.
Percival thinks the number of interviews Premier League soccer managers are now obliged to do can be excessive, calling it a "treadmill of platitudes", but declines to blame media training for the routinely appalling "footballer-speak" interviews given by players.
The ​fear of saying something that becomes a negative headline makes them tighten up," he said. "It's also linguistic convergence - they learn what 'a ​football interview' sounds like, and ⁠they mimic it.
As the book title suggests, Percival has an intriguing section on the concept of "on/off the record" which, as he illustrates with a series of classic examples, means different things to different people ⁠in different ​places.
The current fashion for news organisations to tell readers they "understand" something is happening is merely their way of ​delivering information someone has given them "for background".
Why this has become so prevalent is anyone's guess and the practice has become so ludicrous that it is now not unusual for press officers to reply to queries by saying: "Off ​the record, we will not be commenting on this."As the book title suggests, Percival has an intriguing section on the concept of "on/off the record" which, as he illustrates with a series of classic examples, means different things to different people ⁠in different ​places.As the book title suggests, Percival has an intriguing section on the concept of "on/off the record" which, as he illustrates with a series of classic examples, means different things to different people ⁠in different ​places.
The winners of the 2026 Charles Tyrwhitt Sports Book Awards are announced on May 21.
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