SBA just classified creator-led businesses as small businesses (Oct 15). 27 million creators in the U.S. now officially recognized as businesses under federal guidance.
This isn't symbolic. It's structural.
Once you're a business, the questions shift:
→ What assets do you actually own?
→ Where does your content catalog live?
→ Who controls your audience relationships?
→ Which revenue streams are yours vs. platform-dependent?
We don't debate these for a bakery. We shouldn't for creators either.
Creators have been running businesses for years. Now the paperwork caught up. Time to ask yourself: do you own your business, or does the platform?
This isn't symbolic. It's structural.
Once you're a business, the questions shift:
→ What assets do you actually own?
→ Where does your content catalog live?
→ Who controls your audience relationships?
→ Which revenue streams are yours vs. platform-dependent?
We don't debate these for a bakery. We shouldn't for creators either.
Creators have been running businesses for years. Now the paperwork caught up. Time to ask yourself: do you own your business, or does the platform?