What's actually blocking mass stablecoin adoption?

@whessert (Head of Strategy at Paxos) breaks down the real bottleneck.

Not tech. Not regulation. It's UX and distribution.

Most normies still don't know why they'd hold $USDC over dollars in their bank. The rails exist. The liquidity exists. But the on-ramp friction is still too high.

Next wave unlocks when:
- Embedded wallets become invisible
- Stablecoins get native integration in payment apps people already use
- Yield on stables becomes accessible without degen risk

Paxos is positioning here. Worth watching how they execute vs Circle and Tether in 2025.