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BlackRock and Morgan Stanley square off in Bitcoin ETF ‘fee war’

Markets
By
Pedro Solimano
9 April 2026 at 23:29
Morgan Stanley launched a Bitcoin ETF at 14 basis points, cheaper than most competitors.The firm's 16,000 advisers manage $7 trillion in client assets.Financial adviser Ric Edelman predicts a fee war will force broader industry adoption.
Morgan Stanley just fired the opening shot in a Bitcoin exchange-traded fund “fee war” — and the bank set its sights directly on BlackRock’s back.
The Wall Street behemoth launched its Bitcoin ETF yesterday — to a strong $33 million debut — charging its clients just 0.14%. That undercuts most of its competitors, and sets up a battle for rock-bottom prices that could reshape the Bitcoin ETF market, market watchers say.
"By pricing their ETF at just 14 basis points, Morgan Stanley both eliminates any criticism over conflicts of interest and gives their advisers a strong argument for recommending its fund over any of the competitors," Ric Edelman, founder of the Digital Assets Council of Financial Professionals, told DL News.

Three-fold impact
Edelman sees Morgan Stanley’s ETF hitting the market from three angles.

First, it will siphon assets from existing crypto ETFs. Investors already holding BlackRock, Fidelity, or Grayscale products may switch to save on fees — especially if their Morgan Stanley adviser recommends it.

Second, it will bring fresh capital into crypto. Many of Morgan Stanley’s clients have been sitting on the sidelines, waiting for their trusted brand to offer Bitcoin exposure in-house and at lower prices.

Third, it legitimises Bitcoin. When one of the nation’s largest brokerage firms issues its own fund — rather than just listing competitors' products — it sends a signal to the financial establishment that Bitcoin is here to stay.

"Combined, these will lead to broader adoption of crypto by investors nationwide," Edelman said.
He is not the only one to take notice
Bitcoin to benefitEven though lower fees don’t directly move Bitcoin’s price, Edelman argues that the fee war will indirectly help it rally.
"The fee war not only benefits investors, it demonstrates to them that there's a huge demand for this asset," he said. That social proof could push fence-sitters into finally allocating, which could drive the price of Bitcoin much higher.

In fact, Edelman already predicted that Bitcoin will topple $180,000 this year.

And when Morgan Stanley’s 16,000 advisers start recommending Bitcoin to clients sitting on $7 trillion, those flows add up fast.#BitcoinDunyamiz

“This flywheel is just starting to spin,” he said.

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Okay, so here you go.

Minute 1: Come up with a general idea of the topic. An idea.

Minute 2-3: Come up with an outline. It doesn't have to be very detailed. Just divide your article into 4-5 categories/subheadings that you're going to write about, and it will do just fine.

When I write a 500-word article, I come up with 5 different headings/points/ideas that I want to discuss in that post. I try to write 100 words explaining each of those ideas. This approach takes care of the total word-count.

At this stage, you may or may not come up with a finalized title for your article. If it comes naturally to you, by all means do it. However, if you're spending too much time on it, leave it for now. Given said that you must have a general idea of the topic you're writing about. The exact structure of the title may wait.

Minute 4-5: Write the introduction for your blog post. 80-100 words should be sufficient for a 500-word blog post. The tip is to not only introduce your article to your readers, but also to make a promise to them.

What are they going to learn from your article? Include it in the introduction.

For example, "In this post, I'm going to discuss 5 different ways that will help you get high-quality and powerful backlinks."

This helps you define the rest of the blog post.

Minute 5 - 15: Write the rest of the post. By the end of it, you would automatically know an excellent title for your post.

P.S: I have answered your question, but I do not recommend that you write 500-word blog posts in just 15 minutes. Blog posts are important and must be given appropriate time and attention.

I wrote this answer in a hurry (in 3-4 minutes), and I could have done so much better. But because I rushed through it, I must have made tons of mistakes here. I'm not even going to proofread it -- just to make my point. The things you write in a jiffy will be always half-baked (like this answer).

Spend more time on it and make your posts better. Proofread them over and over again until it all makes perfect sense. Argue with yourself over each sentence and word. How do I write a 500 word blog article in 15 minutes?
Okay, so here you go.

Minute 1: Come up with a general idea of the topic. An idea.

Minute 2-3: Come up with an outline. It doesn't have to be very detailed. Just divide your article into 4-5 categories/subheadings that you're going to write about, and it will do just fine.

When I write a 500-word article, I come up with 5 different headings/points/ideas that I want to discuss in that post. I try to write 100 words explaining each of those ideas. This approach takes care of the total word-count.

At this stage, you may or may not come up with a finalized title for your article. If it comes naturally to you, by all means do it. However, if you're spending too much time on it, leave it for now. Given said that you must have a general idea of the topic you're writing about. The exact structure of the title may wait.

Minute 4-5: Write the introduction for your blog post. 80-100 words should be sufficient for a 500-word blog post. The tip is to not only introduce your article to your readers, but also to make a promise to them.

What are they going to learn from your article? Include it in the introduction.

For example, "In this post, I'm going to discuss 5 different ways that will help you get high-quality and powerful backlinks."

This helps you define the rest of the blog post.

Minute 5 - 15: Write the rest of the post. By the end of it, you would automatically know an excellent title for your post.

P.S: I have answered your question, but I do not recommend that you write 500-word blog posts in just 15 minutes. Blog posts are important and must be given appropriate time and attention.

I wrote this answer in a hurry (in 3-4 minutes), and I could have done so much better. But because I rushed through it, I must have made tons of mistakes here. I'm not even going to proofread it -- just to make my point. The things you write in a jiffy will be always half-baked (like this answer).

Spend more time on it and make your posts better. Proofread them over and over again until it all makes perfect sense. Argue with yourself over each sentence and word. How do I write a 500 word blog article in 15 minutes?
Okay, so here you go.

Minute 1: Come up with a general idea of the topic. An idea.

Minute 2-3: Come up with an outline. It doesn't have to be very detailed. Just divide your article into 4-5 categories/subheadings that you're going to write about, and it will do just fine.

When I write a 500-word article, I come up with 5 different headings/points/ideas that I want to discuss in that post. I try to write 100 words explaining each of those ideas. This approach takes care of the total word-count.

At this stage, you may or may not come up with a finalized title for your article. If it comes naturally to you, by all means do it. However, if you're spending too much time on it, leave it for now. Given said that you must have a general idea of the topic you're writing about. The exact structure of the title may wait.

Minute 4-5: Write the introduction for your blog post. 80-100 words should be sufficient for a 500-word blog post. The tip is to not only introduce your article to your readers, but also to make a promise to them.

What are they going to learn from your article? Include it in the introduction.

For example, "In this post, I'm going to discuss 5 different ways that will help you get high-quality and powerful backlinks."

This helps you define the rest of the blog post.

Minute 5 - 15: Write the rest of the post. By the end of it, you would automatically know an excellent title for your post.

P.S: I have answered your question, but I do not recommend that you write 500-word blog posts in just 15 minutes. Blog posts are important and must be given appropriate time and attention.

I wrote this answer in a hurry (in 3-4 minutes), and I could have done so much better. But because I rushed through it, I must have made tons of mistakes here. I'm not even going to proofread it -- just to make my point. The things you write in a jiffy will be always half-baked (like this answer).

Spend more time on it and make your posts better. Proofread them over and over again until it all makes perfect sense. Argue with yourself over each sentence and word. How do I write a 500 word blog article in 15 minutes?
Okay, so here you go.

Minute 1: Come up with a general idea of the topic. An idea.

Minute 2-3: Come up with an outline. It doesn't have to be very detailed. Just divide your article into 4-5 categories/subheadings that you're going to write about, and it will do just fine.

When I write a 500-word article, I come up with 5 different headings/points/ideas that I want to discuss in that post. I try to write 100 words explaining each of those ideas. This approach takes care of the total word-count.

At this stage, you may or may not come up with a finalized title for your article. If it comes naturally to you, by all means do it. However, if you're spending too much time on it, leave it for now. Given said that you must have a general idea of the topic you're writing about. The exact structure of the title may wait.

Minute 4-5: Write the introduction for your blog post. 80-100 words should be sufficient for a 500-word blog post. The tip is to not only introduce your article to your readers, but also to make a promise to them.

What are they going to learn from your article? Include it in the introduction.

For example, "In this post, I'm going to discuss 5 different ways that will help you get high-quality and powerful backlinks."

This helps you define the rest of the blog post.

Minute 5 - 15: Write the rest of the post. By the end of it, you would automatically know an excellent title for your post.

P.S: I have answered your question, but I do not recommend that you write 500-word blog posts in just 15 minutes. Blog posts are important and must be given appropriate time and attention.
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I wrote this answer in a hurry (in 3-4 minutes), and I could have done so much better. But because I rushed through it, I must have made tons of mistakes here. I'm not even going to proofread it -- just to make my point. The things you write in a jiffy will be always half-baked (like this answer).#GoldmanSachsFilesforBitcoinIncomeETF
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How do I write a 500 word blog article in 15 minutes?
Okay, so here you go.

Minute 1: Come up with a general idea of the topic. An idea.

Minute 2-3: Come up with an outline. It doesn't have to be very detailed. Just divide your article into 4-5 categories/subheadings that you're going to write about, and it will do just fine.

When I write a 500-word article, I come up with 5 different headings/points/ideas that I want to discuss in that post. I try to write 100 words explaining each of those ideas. This approach takes care of the total word-count.

At this stage, you may or may not come up with a finalized title for your article. If it comes naturally to you, by all means do it. However, if you're spending too much time on it, leave it for now. Given said that you must have a general idea of the topic you're writing about. The exact structure of the title may wait.

Minute 4-5: Write the introduction for your blog post. 80-100 words should be sufficient for a 500-word blog post. The tip is to not only introduce your article to your readers, but also to make a promise to them.

What are they going to learn from your article? Include it in the introduction.

For example, "In this post, I'm going to discuss 5 different ways that will help you get high-quality and powerful backlinks."

This helps you define the rest of the blog post.

Minute 5 - 15: Write the rest of the post. By the end of it, you would automatically know an excellent title for your post.

P.S: I have answered your question, but I do not recommend that you write 500-word blog posts in just 15 minutes. Blog posts are important and must be given appropriate time and attention.

I wrote this answer in a hurry (in 3-4 minutes), and I could have done so much better. But because I rushed through it, I must have made tons of mistakes here. I'm not even going to proofread it -- just to make my point. The things you write in a jiffy will be always half-baked (like this answer).

Spend more time on it and make your posts better. Proofread them over and over again until it all makes perfect sense. Argue with yourself over each sentence and word. Make something beautiful!

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Zadanie to trwa na bieżąco i jest aktualizowane codziennie do końca kampanii oraz nie będzie oznaczone jako zakończone. Sugerowane punkty do omówienia: https://tinyurl.com/2edxc4t2Handluj minimalnie równowartością 10 USD w $PIXEL, aby zdobyć 5 punktów (bez poziomów, 5 punktów przyznawane niezależnie od liczby transakcji). Wolumen transakcji futures jest liczony tylko wtedy, gdy pozycja jest zamknięta, a po odjęciu opłat transakcyjnych, wartość pozycji musi być równa lub większa niż równowartość 10 USD.

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