Social media platform, X, is reportedly exploring the use of the USDC stablecoin to pay royalties to influencers and content creators, according to a person familiar with the discussions.

The talks are ongoing and no final decision has been made. X did not immediately respond to a request for comment.

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The move comes as X revamps its creator compensation model replacing its Revenue Sharing programme with an Original Content Rewards Programme.

Stablecoin payments could offer X a faster and potentially cheaper way to make cross-border payouts to creators, particularly those outside traditional banking markets.

Musk’s SpaceX already uses stablecoins for some cross-border payments linked to its Starlink service.

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If adopted, stablecoin payouts could further extend crypto’s role from trading into everyday payments and creator economies.

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