According to the announcement from Binance, Binance Wallet is introducing Hold to Earn, a rewards feature for eligible stablecoins including U, USDe, and USDS. The program allows users to earn variable rewards by holding supported assets in their Binance Keyless Wallet, with no staking, lockups, subscriptions, or smart contract interactions required. Users can trade, swap, or transfer eligible assets at any time while keeping control of their funds through the self-custody wallet. The announcement says rewards can reach up to 4.75% depending on the eligible stablecoin balance, and calculations are based on the lowest hourly snapshot balance each day. At launch, the program supports U on BSC with an estimated APR of 1.5%, USDe on Ethereum with an estimated APR of 4.75%, and USDS on Ethereum with an estimated APR of 3.6%. The announcement also says additional assets may be supported in the future.

Rewards are calculated daily and accumulated weekly from Monday 00:00 to Sunday 23:59 (UTC). The daily reward formula is based on the minimum daily balance, which uses the lowest hourly snapshot of the user’s total eligible balance across all keyless wallet addresses under the same UID during the day. Deposits begin earning rewards from T+1, and only users who activate the feature using a backed-up Binance Keyless Wallet and hold supported assets for at least 24 hours are eligible. Rewards can be claimed every Tuesday after 00:00 (UTC) from the asset page, and network gas fees apply to claims. Binance Wallet also said it will launch a U Swap & Earn leaderboard campaign after the Hold to Earn rollout, with a total of $150,000 in rewards.