🧠 Sunk cost fallacy — trading’s most expensive “I’ve already taken this much loss” way of thinking.

Cycle:
1️⃣ Took a position, price went down
2️⃣ Exiting = “accepting the loss” — the brain makes holding feel free
3️⃣ But every day you hold has an implicit cost: the alternative use of that same capital

The rational question: “With today’s information, if I didn’t have this position, would I take it?” If the answer is “no” — then holding is an ego-driven decision, not a strategic one.

This isn’t a “cut everything” message — your stop-loss and thesis should be decided in advance. Emotion comes later; the plan comes first. 📋

$BTC
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