New podcast episode 🎙️
#622 Retention really happens after the conversation ends
When building AI products, it’s easy to fall into a common trap: spending too much time thinking about how to start the first sentence. How the interface looks, whether the prompts are smart enough, whether the opening experience feels smooth…
But what you decide before the conversation starts only determines whether someone will start using it.
What really determines retention is what happens after the conversation ends.
Does the user take anything away after chatting? Do they feel it was “worth it”? When they run into a similar problem next time, will you still be the first one they think of?
AI chat interfaces are rapidly becoming commoditized. Experiences are increasingly alike, and the differences are getting smaller. At this point, the competition is no longer about the “conversation experience” itself, but about what you leave users with beyond the conversation.
That’s what we’re discussing in this episode: how to rethink AI product retention from a product perspective.
Give it a listen 👇
https://redcircle.com/shows/936a3212-92e5-41c7-b6f9-39e3596adeb8/episodes/9511ac3c-418f-4dd5-bcc1-d2697f11bcc5
#622 Retention really happens after the conversation ends
When building AI products, it’s easy to fall into a common trap: spending too much time thinking about how to start the first sentence. How the interface looks, whether the prompts are smart enough, whether the opening experience feels smooth…
But what you decide before the conversation starts only determines whether someone will start using it.
What really determines retention is what happens after the conversation ends.
Does the user take anything away after chatting? Do they feel it was “worth it”? When they run into a similar problem next time, will you still be the first one they think of?
AI chat interfaces are rapidly becoming commoditized. Experiences are increasingly alike, and the differences are getting smaller. At this point, the competition is no longer about the “conversation experience” itself, but about what you leave users with beyond the conversation.
That’s what we’re discussing in this episode: how to rethink AI product retention from a product perspective.
Give it a listen 👇
https://redcircle.com/shows/936a3212-92e5-41c7-b6f9-39e3596adeb8/episodes/9511ac3c-418f-4dd5-bcc1-d2697f11bcc5