#msci敲定新规strategy面临被剔除风险
848,000 Bitcoin may not be enough to keep an index seat ⚖️

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MSCI, one of the world’s largest index providers, finalized a new rule on Thursday. It targets companies that mainly hold investments rather than operate real businesses: they may no longer qualify for its global equity indices. The list of affected companies will be announced on November 11, and the rule will take effect after market close on November 30.

The first company in the spotlight is Strategy. Its founder, Saylor, has long treated Bitcoin as a core asset. The company now holds 848,250 BTC, worth about $69.67 billion at a price of $82,000 per coin. That makes it the publicly listed company with the largest Bitcoin holdings in the world—and one of the most exposed to this change. 💥

Why does this matter? Passive funds have to follow their indices. When a company is added, funds that track the index are required to buy its shares; when it’s removed, they have to sell—regardless of what fund managers think of the company. JPMorgan estimates that removing Strategy alone could trigger around $2.8 billion in equity outflows.

MSCI’s screening process is also tough. First, it checks whether a company has substantial operating assets. If it doesn’t pass, it moves to a second round, where it is assessed using five financial ratios covering expenses, cash flow, changes in asset value, and reliance on external financing. A company fails if it meets four or more of the five criteria. To avoid frequent changes to the index, MSCI has also added a buffer: a company will only be removed if it fails the test in two consecutive annual reporting periods. 📉

The contrast is especially painful. Strategy shares closed at $151.29 on Thursday, about 72% below their November 2024 all-time high of $543. Tokyo-based Metaplanet closed at 277 yen on Friday, or about $1.75, after reaching a high of 1,930 yen in June 2025.

One thing needs to be made clear: removal would hurt the stocks, not Bitcoin. Funds would sell the shares; that doesn’t mean the companies would sell their coins. The real impact comes through another channel: much of the money these companies use to buy Bitcoin comes from continually issuing preferred shares. If demand for their stock weakens for an extended period, the window for issuing new shares will narrow. Buying more Bitcoin later would become harder and more expensive. ⚠️

My take: this is a repricing of the Bitcoin treasury business model. Investors used to give these companies a premium because they offered a way to get Bitcoin exposure through a stock account. Now, index providers are starting to narrow that path. In the short term, this is about share prices; in the medium term, it’s about financing capacity. Bitcoin itself won’t be directly hit by this, but companies that use stock issuance and leverage to accumulate Bitcoin may find themselves constrained by their own capital structures first. 🦖

The list to watch is the one due on November 11. If both Strategy and Metaplanet are on it, the next question is whether they’ll be forced to slow down their financing plans.

Do you think the premium on Bitcoin treasury companies should be cut? Join the discussion in the comments—what’s your take on these index rule changes?
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