NEAR is talking about AI again, but this time the focus may be less on the concept and more on the user entry point
NEAR has recently attracted renewed attention thanks to the narratives around AI agents and intelligent trading
The latest market data shows that NEAR rose by more than 180% at one point in September and is currently trading around $5. Wallets in its ecosystem have also announced plans for upcoming migrations
When many people see the words “AI,” they worry that another wave of hype is on the way
That concern is not unfounded
In the past, many projects could quickly attract market attention simply by adding “AI” to their names, but few products saw sustained use
What makes NEAR worth watching this time is its attempt to combine AI agents with on-chain payments, account management, and automated trading
Put simply, users may not need to carry out every step themselves in the future. Instead, AI agents could follow their instructions to check assets, execute trades, and access services
If this vision becomes reality, the way users access blockchain services could change
In the past, users first had to understand wallets, private keys, gas fees, and all kinds of complex operations
In the future, users may only need to tell an AI what they want to do, and an agent could handle the rest on-chain
Of course, this places extremely high demands on infrastructure security
Once AI has permission to manage assets, issues such as the scope of authorization, transaction confirmation, risk controls, and accountability must be addressed
If anything goes wrong at any stage, users could suffer losses more serious than those associated with ordinary apps
So the real question for NEAR is not whether it can keep rising on the AI narrative
It is whether it can deliver a product that ordinary users genuinely want to use
The AI narrative can attract attention
But only real users can turn that attention into long-term value
If NEAR can make AI agents the gateway to using the blockchain world, its potential is indeed considerable
But if it is only changing its marketing pitch, the market will soon make that clear