Hyundai warns of growing pressure from Chinese automakers in the US

🚗 Hyundai CEO JosĂ© Muñoz warned that Chinese automakers could put significant pressure on the US market if Washington eases its current market-access barriers.

📉 According to Muñoz, Chinese vehicles are around 30–40% cheaper than rivals in some European markets. Chinese brands accounted for more than 9% of EU sales in the first half of 2026, while their share of new vehicle registrations in the UK reached around 15%.

đŸ‡ș🇾 The US still maintains tariffs of roughly 100% on Chinese EVs, heavily limiting direct imports. However, allowing Chinese automakers to build factories and produce vehicles inside the US could create a different form of competition.

⚙ With advantages in pricing and rapid technological innovation, a direct Chinese presence in the US could increase pressure on Hyundai and other established automakers if market-access conditions change.

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