$NKE just hit its lowest price in over 12 years.
That's 2012 levels. Think about that for a second.
The brand that defined athletic wear for decades is now trading like it's stuck in the past. Competition from newer brands, shifting consumer preferences, inventory issues, and execution missteps have all piled on.
When a blue-chip name falls this far, it's either a generational buying opportunity or a sign that the moat isn't what it used to be. Time will tell which one this is.
That's 2012 levels. Think about that for a second.
The brand that defined athletic wear for decades is now trading like it's stuck in the past. Competition from newer brands, shifting consumer preferences, inventory issues, and execution missteps have all piled on.
When a blue-chip name falls this far, it's either a generational buying opportunity or a sign that the moat isn't what it used to be. Time will tell which one this is.
