PANews reported on January 26 that Adidas' NFT project Indigo Herz disclosed on social media that the well-known sports brand Adidas has established the Web3 three-stripe studio "/// Studio" (Three Stripes Studio), and the three stripes represent innovation, collaboration and culture. The studio will be responsible for the development and delivery of all Adidas' global Web 3.0 activities, and is committed to defining and building brand strategies, partnerships, communities, activities and products.