#CryptoNews #Crypto2023 #Ferraribegan accepting cryptocurrency at the request of customers

Sports cars of the Italian company can be purchased for bitcoins only in the United States for now, but from 2024 it is planned to introduce this type of payment in Europe and other regions. Ferrari began accepting payments in cryptocurrency for its sports cars at the request of wealthy customers, writes Reuters. For now, this type of payment is available to US buyers, but the company plans to expand this practice to Europe and other regions of the world.

The company's goal is to achieve carbon neutrality by 2030, Ferrari Marketing and Commercial Director Enrico Galliera told reporters. According to him, this is partly why Ferrari decided to accept digital assets, because cryptocurrency developers are making efforts to reduce their carbon footprint by introducing new software and using renewable energy sources. At the same time, the company notes that the decision to accept cryptocurrencies was made in a response to market and dealer requests as many of Ferrari's customers invest in cryptocurrencies.