tarjetadedebito

📊 A plastic card with an emblem, but a move that’s much deeper
Bancamiga presented a special edition of its Mastercard debit card dedicated to the Leones del Caracas, the team with the most titles in the history of the Venezuelan Professional Baseball League. At first glance it looks like pure sports marketing: the team’s shield upfront, giveaways at the Estadio Monumental, and a happy fan base. But if you scratch the surface, what you find is a customer-acquisition strategy in a market where cash is scarce and digital dollars are calling the shots.