yggplay

Gaming’s old deal vs YGG’s new deal
For most of gaming history, the rule was simple:
• You pay for items.
• You grind for years.
• The studio keeps everything.
You pour late nights, emotions, victories, and losses into a game… but when you log out for the last time, it feels like your progress evaporates. The memories stay with you, but the value does not. That hurts more than we usually admit.
Your skins, mounts, heroes, land all live on someone else’s database. When you leave the game, your value stays behind, like a locked room you no longer have the keys to.
Yield Guild Games (YGG) rises as a quiet but powerful answer to that frustration:
Instead of one company owning all the value, what if a global guild owned game assets together, lent them to players, and shared the upside on-chain?
That question is emotional at its core. It says: your time matters, your skill matters, and your contribution should have weight beyond a logout screen.
YGG is built as a Decentralized Autonomous Organization (DAO) that invests in NFTs used in virtual worlds and blockchain-based games, then turns them into productive assets for its community.
Its mission is to build the largest virtual world economy, where guild-owned assets are used, optimized, and monetized collectively — and where value flows back to players and token holders, not just to a central publisher. It transforms “just playing” into participating in a living digital economy where you are not invisible.
How YGG is wired: one main DAO, many “mini-economies”
YGG is not a single monolithic DAO trying to micromanage every game on earth. It feels more like a network of micro-economies, each with its own heartbeat, all linked by one shared backbone.
You can imagine it as a constellation: each star is a community, but together they form one sky.
2.1 The main DAO: the spine
The main YGG DAO is the strategic spine, the place where high-level intention and long-term vision live. It:
• Holds a large portfolio of NFTs and game tokens across multiple titles.
• Decides where capital goes: which games to support, what kind of assets to buy, which partnerships to nurture.
• Coordinates strategy through YGG token governance token holders propose and vote, turning individual voices into collective direction.
For players, it means there is a transparent, on-chain brain that can be influenced by the community, instead of opaque decisions made behind closed doors.
2.2 SubDAOs: specialized guild “cells”
Rather than forcing one central DAO to “know everything,” YGG spins off SubDAOs smaller, focused DAOs around specific games or regions. This is where things get personal and human.
A SubDAO can have:
• Its own wallet of assets for that game or region.
• Local leaders and contributors who understand the players, the language, the culture.
• Its own token in some cases, reflecting the economic life of that specific slice of the guild.
SubDAO token holders can propose what assets to buy, how to use them in-game, and how to expand. The people closest to the day-to-day gameplay get a real say in what happens next.
In practice:
• Game SubDAOs go deep into one ecosystem, studying the meta, strategies, and in-game economies.
• Regional SubDAOs (Japan, Southeast Asia, and beyond) run events, guides, and communities that feel local rather than generic.
This modular design lets YGG expand without losing its soul. If one game fades, its SubDAO can pivot. If one region struggles, another can rise. It’s a structure built to bend without breaking.
YGG Vaults: turning guild activity into programmable yield
If the DAO is the spine and SubDAOs are the cells, YGG Vaults are the circulation system the mechanism that turns in-game effort into on-chain rewards.
This is where your time and the guild’s strategy visibly meet.
3.1 What is a YGG Vault?
YGG Vaults were introduced as token rewards programs tied to specific guild activities.
You can think of it like this:
• You stake YGG into a vault.
• That vault is linked to a particular game, ecosystem, or strategy.
• As that activity generates rewards, the vault pays out to the people who believed in it early.
Instead of passively hoping the guild does well, you actively choose which story you want to be part of. Each vault is a different chapter.
One vault might track a single game’s journey. Another might combine multiple SubDAOs. Future vaults can represent fresh experiments. And you decide where to stand.
3.2 How vaults work under the hood
Underneath the emotional narrative, the system is grounded in code:
• Each vault is a smart contract with clear rules on lock-up, eligibility, and distribution.
• Rewards come from guild operations — NFT usage, game income, partner incentives — then are funneled back into the vault.
• Governance can introduce new vaults for new strategies, or sunset old ones when seasons change.
It’s a way of saying: if you walk with us through this part of the journey, you share in what we build there.
The YGG token: glue, voice, and index
The YGG token is more than a ticker symbol. It is the emotional and economic glue of the ecosystem a way to feel connected to something larger than a single game or server.
4.1 Core utilities
The token carries several key roles:
1. Governance
• YGG holders can propose and vote on treasury allocations, new SubDAOs, emission plans, and incentive models. It turns silent players into people with a voice.
2. Staking and Vaults
• By staking YGG into vaults, you align yourself with specific guild activities and earn rewards that reflect their performance. It lets you say, “I believe in this direction,” in a concrete, measurable way.
3. Membership and access
• Holding and using YGG can unlock programs, campaigns, or deeper community layers, especially in phases where alignment with the guild’s mission matters more than raw speculation.
4. Meta-exposure to the guild
• Because the DAO spans many games and regions, YGG becomes a kind of index of the guild’s overall momentum a way to share in the story of the whole ecosystem, not just one title.
4.2 Token design at a glance
The token has a fixed maximum supply of one billion units. A significant portion is set aside for community incentives and ecosystem growth, making it clear that players and contributors are meant to be at the center of the story, not on the sidelines.
The rest goes to investors, the team, and the DAO treasury, with structured vesting to avoid everything flooding the market at once. Over time, as more activity routes through YGG-based systems, the token is meant to reflect not just market mood, but the guild’s real productivity and staying power.
For long-term participants, that alignment between design and mission is what makes the token feel more like a stake in a movement than just a trading chip.
What YGG unlocks for players
For players, YGG is not just an investor. It is more like a bridge between “I want to play” and “I want my time to matter.”
5.1 Shared access to expensive NFTs
Web3 games can be expensive at the entry point. The best items, land, or characters often sit behind price tags that feel out of reach.
YGG steps in as the collective wallet:
• The DAO acquires assets.
• SubDAOs and structured programs deploy them to people who are ready to play and commit.
• Rewards are shared between the players using the assets and the guild that funded them.
Instead of needing deep pockets to touch the top of a game’s economy, you can access it as part of a coordinated community. That alone changes how included you feel.
5.2 Education, structure, and community
Web3 is intimidating: keys, chains, gas fees, and risks. Going alone can be overwhelming.
SubDAOs and local leads turn that confusion into a guided path:
• Step-by-step tutorials and guides.
• Discord and community hubs where questions are normal, not annoying.
• Local language support so you are not stuck translating everything in your head.
You move from “I have no idea what I am doing” to “I have a team behind me.” And that shift makes you stay.
5.3 The Guild Advancement Program (GAP)
The Guild Advancement Program (GAP) has been one of the clearest expressions of YGG’s commitment to structured growth.
Across multiple seasons, GAP stitched together quests and missions across partner games. Players could:
• Try new titles with clear objectives.
• Earn on-chain and off-chain rewards.
• Build a track record of participation and contribution.
It functioned as a training ground, a discovery engine, and a reward system all in one. Even as GAP itself winds down and evolves, the idea behind it remains powerful: your journey as a gamer can be recognized, rewarded, and remembered on-chain.
What YGG delivers to game studios
On the other side of the equation, YGG feels like a hybrid of publisher, guild, and growth engine for studios trying to build sustainable Web3 games.
6.1 Bootstrapped communities and testers
When a new game launches, silence is the scariest thing. No players, no feedback, no momentum.
YGG can bring in a ready-made community of players who:
• Already understand wallets and Web3 flows.
• Are hungry to explore new worlds.
• Are used to giving structured feedback in guild environments.
For a studio, it feels like skipping the “ghost town” phase and jumping straight into a living, breathing playerbase.
6.2 Liquidity and economic anchoring
Early on, markets for in-game items and tokens are fragile. One big seller can crush confidence.
When YGG commits, it brings:
• Treasury capital to acquire NFTs and tokens in size.
• Coordinated campaigns and programs to anchor activity around those assets.
That doesn’t guarantee a game will succeed, but it builds a firmer floor under its early economy and gives the project a real chance to find product-market fit.
6.3 YGG Play: the publishing and launchpad layer
With YGG Play, the guild goes beyond support and leans into publishing-style roles:
• Structuring transparent, smart contract-enforced deals with studios.
• Offering growth, marketing, and community-building services.
• Turning the guild into a distribution channel, not just a passive holder.
For creators, that means they are not facing the Web3 gaming world alone. They have a partner that can move people, attention, and liquidity in sync.
Strategic collaborations and ecosystem positioning
YGG is plugged into a wider Web3 gaming universe. Through strategic collaborations, it:
• Joins forces with chains and gaming platforms to run campaigns and quests.
• Takes on roles that enhance security and decentralization in gaming networks.
• Aligns incentives so players, platforms, and guilds win together, instead of cannibalizing each other.
This positioning turns YGG into a connector a routing layer for attention, players, and capital across the broader landscape.
Risks and pressure points
Ambition always travels with risk. YGG is no exception, and understanding those pressure points is part of taking it seriously.
8.1 Sustainability of game economies
The early play-to-earn era showed how fragile token-based economies can be if they are built on pure emissions and speculation.
If a game is not genuinely fun or meaningful, players will leave the moment the yield drops. If rewards outpace real demand, prices collapse.
YGG needs to lean into games where:
• People would still play even if rewards were modest.
• Tokens amplify enjoyment and ownership rather than replacing fun.
That is the only path to loyalty that survives bear markets.
8.2 Market cycles and treasury volatility
YGG lives inside crypto markets, with all their drama.
Rising markets can inflate treasury valuations and create a wave of euphoria. Falling markets can compress everything at once NFTs, tokens, and sentiment.
The guild’s ability to survive and grow through multiple cycles depends on:
• Diversified holdings.
• Patient capital allocation.
• A community that understands this is a marathon, not a sprint.
8.3 Governance complexity
A main DAO plus many SubDAOs is powerful but complex.
Risks include:
• Coordination overload if decisions bottleneck at the top.
• Governance apathy if holders feel their vote does not matter.
• Power concentration if only a small group shows up consistently.
YGG’s challenge is to keep governance alive, inclusive, and trustworthy so that the people closest to the ground have real influence over what happens next.
8.4 Regulatory flux
YGG operates where gaming, digital assets, and global communities intersect. The rules in that zone are still forming.
As regulations evolve, YGG has to keep adjusting how it structures rewards, governance, and participation, while staying true to the core idea of communal ownership and transparency. It is walking a tightrope between innovation and compliance, and that requires constant awareness.
The bigger picture: what YGG is really trying to prove
When you zoom out, YGG is trying to answer a deeply human question:
If we spend real time, emotion, and creativity building worlds together, should we not also share in what those worlds become?
It is more than a guild that invests in NFTs. It is an experiment in:
• Turning game time into shared stake.
• Turning isolated players into co-owners of digital economies.
• Turning short-term hype cycles into long-term cooperative systems.
In practical terms, YGG has become:
• A cooperative asset layer through its treasury and SubDAOs.
• A player development and progression system through programs like GAP and its successors.
• A publishing and growth fabric through YGG Play and questing.
• A governance and value network through the YGG token and vaults.
Where traditional gaming often ends with, “Thanks for playing,” YGG is testing a different ending:
“You showed up. You played. You helped build this world. And now, you are part of its future.”
That shift from consumer to co-creator is the emotional core of what Yield Guild Games is fighting to make real.
#YGGPlay $YGG @Yield Guild Games
#YGGPlay

Mấy hôm trước mình đang lục lại một đống tài liệu cũ về GameFi, kiểu xem lại những gì đã xảy ra trong giai đoạn 2021 để hiểu vì sao thị trường lại nhanh nở – nhanh tàn đến vậy, thì tự nhiên thấy tên YGG xuất hiện trong khá nhiều báo cáo.
@Yield Guild Games #YGGPlay
Chỉ khác là lần này, nó không còn nằm trong mục “guild chơi game kiếm tiền” nữa, mà nằm trong mục “infrastructure” và “ecosystem contributor”.
Cảm giác như $YGG đã l quietly thay đổi vai trò của mình trong suốt hai năm qua, từ một hội game thủ thành một nền tảng hỗ trợ game Web3 theo cách rất khác.
Tự nhiên mình bật ra một câu hỏi: GameFi 2.0 đang đến rồi, vậy $YGG chuẩn bị gì cho chu kỳ mới này?
Và càng nhìn, mình càng thấy họ chuẩn bị nhiều thứ hơn mình nghĩ.
Điều đầu tiên mình để ý là YGG không còn đẩy mạnh narrative “play-to-earn” như trước nữa. Họ gần như bỏ hoàn toàn cách làm cũ — thứ đã tạo ra đám đông nhưng lại giết chết sự bền vững của cả thị trường. Những buổi họp AMA gần đây, những tài liệu họ phát ra, hay những công cụ mới họ ra mắt đều hướng đến một thứ: gameplay trước, token sau.
YGG hiểu rằng nếu GameFi 2.0 muốn tồn tại dài hạn, nó phải giống game thật chứ không thể là trại đào coin trá hình.
Cái mình thấy khác nhất chính là cách YGG hướng năng lượng vào việc xây hạ tầng cho cộng đồng chơi game, thay vì cố xây một nền kinh tế ảo nâng đỡ nhau bằng token.
Họ xây hệ thống quest, hệ thống nhiệm vụ, hệ thống điểm, hệ thống hỗ trợ người mới, và cả mô hình “player-alignment” – nơi game và người chơi phát triển cùng nhau, không chỉ farm lẫn nhau.
YGG giờ giống một network builder hơn là một guild.
Một bạn làm game từng nói với mình rằng:
“Ngày trước YGG mang người chơi đến game, giờ YGG mang game tốt đến người chơi.”
Câu đó nghe đơn giản nhưng phản ánh đúng sự thay đổi của họ.
Điểm thứ hai mình thấy rõ là YGG đang tập trung lại vào những thị trường mà họ có lợi thế tự nhiên: Đông Nam Á, Philippines, Việt Nam, Thái Lan.
Đây là những nơi mà game thủ Web2 cực kỳ đông, thích thử cái mới, nhưng lại thiếu cầu nối để bước vào Web3 theo cách dễ hiểu.
YGG đang xây cầu nối đó thông qua hệ thống event IRL, mini-app, chiến dịch onboarding, và cả chương trình “Web3 Bootcamp” kiểu dành cho người hoàn toàn mới.
YGG hiểu rằng GameFi 2.0 không thể bắt đầu từ trader — nó phải bắt đầu từ gamer thật.
Và gamer thật thì cần game hay, hướng dẫn rõ ràng, nhiệm vụ thú vị, phần thưởng hợp lý.
Không cần APY 1000%.
Không cần token lạm phát.
Không cần mô hình xoắn não.
YGG đang cố làm game Web3 trở nên dễ tiếp cận như game mobile.
Điểm thứ ba khiến mình tin họ chuẩn bị rất kỹ cho chu kỳ này là sự xuất hiện của YGG Quest Hub.
Cái này tạo ra vibe rất giống early Steam hoặc early Discord — nơi người chơi có thể khám phá game, tham gia nhiệm vụ, tích điểm, và liên kết danh tính on-chain của mình.
Một hệ thống nhiệm vụ được chuẩn hóa giúp game mới có chỗ để giới thiệu nội dung, còn người chơi có chỗ để thử trải nghiệm mà không bị choáng vì quá nhiều ví, quá nhiều thao tác blockchain.
YGG đang xây lại onboarding từ gốc.
Không phải onboarding DeFi, mà onboarding gameplay.
Mình để ý rằng các studio lớn cũng bắt đầu xem YGG như đối tác chiến lược, chứ không chỉ là “guild thuê quân”.
Vì sao?
Vì YGG bây giờ có thể đưa game tiếp cận cộng đồng thật — những người sẵn sàng thử nhiều game và gắn bó lâu hơn mô hình cũ.
Thứ tư, YGG còn đầu tư vào identity on-chain.
Điểm, danh tiếng, lịch sử chơi, độ hoàn thành nhiệm vụ — tất cả đều có thể trở thành tài sản giá trị trong GameFi 2.0.
Mình nghĩ họ nhìn thấy một điều mà nhiều team game Web3 vẫn chưa:
Gamer không cần token, gamer cần danh tính.
Danh tính mới là thứ giữ chân cộng đồng, mới là thứ tạo ra bonding lâu dài.
Một góc nữa mình thấy thú vị: YGG đang làm nhiều thứ liên quan đến e-sports Web3, thử nghiệm những giải đấu nhỏ, nơi game vừa mới ra mắt nhưng đã có cộng đồng thi đấu ngay.
Cái này cực kỳ quan trọng, vì GameFi đời cũ chết một phần vì game không có chiều sâu.
GameFi 2.0 muốn sống phải có độ cạnh tranh, phải có skill gap, phải có fanpage, phải có đội tuyển.
YGG đang chuẩn bị phần này âm thầm nhưng rất bài bản.
Ngoài những thứ trên, YGG còn chuyển hướng rõ ràng sang mô hình phân tán — nhiều subDAO hơn, nhiều cộng đồng nhỏ hơn, mỗi cộng đồng tập trung vào một game hoặc một cụm nhiệm vụ khác nhau.
Mình thấy đây là bước đi đúng vì nó giảm được rủi ro “để tất cả tài nguyên vào một game duy nhất”, như thời Axie.
Cái vibe mình cảm nhận được là YGG đang trở lại đúng vai trò họ đáng lẽ phải là từ đầu: một mạng lưới giúp game và cộng đồng gặp nhau, không phải một mô hình kinh tế phức tạp.
GameFi 2.0 — nếu có thành công — sẽ dựa vào ba yếu tố:
game chất lượng, onboarding đơn giản, và cộng đồng gắn kết.
YGG đang chuẩn bị cả ba thứ đó.
Điều cuối mình muốn nói là YGG không còn chơi trò hype nữa.
Bạn thấy họ ít nói về giá token.
Ít nói về phần thưởng.
Ít nói về “kiếm bao nhiêu tiền”.
Thay vào đó là nói về gameplay, nói về community event, nói về danh tính người chơi.
Khi một dự án chuyển từ marketing sang sản phẩm, từ APY sang văn hóa, từ farming sang cộng đồng — đó là dấu hiệu của sự trưởng thành.
YGG đang trưởng thành đúng lúc thị trường chuẩn bị bước vào chu kỳ mới.
Và đó là lý do mình nghĩ GameFi 2.0 — nếu thật sự bật dậy — sẽ có dấu vết của YGG trong đó.
Không phải vì họ là người tạo ra sóng.
Mà vì họ là người trải đường, dọn cát, dựng cầu để sóng có thể đi xa.
Hy vọng bài viết này giúp anh em nhìn rõ hơn sự chuyển mình của YGG — một tổ chức từng là biểu tượng của GameFi 1.0, và giờ đang trở thành lớp hạ tầng cộng đồng quan trọng cho GameFi 2.0.

YGG tin vào một điều đơn giản nhưng mạnh mẽ:
Tương lai của gaming là do cộng đồng tạo ra.
Không còn thời đại mà game chỉ thuộc về nhà phát triển, tài sản chỉ tồn tại trong server, và giá trị bị khóa trong những hệ thống đóng. Web3 đang phá vỡ mọi giới hạn đó — và @Yield Guild Games là một trong những lực đẩy lớn nhất của cuộc cách mạng này.
YGG không chỉ kết nối game thủ với trò chơi.
YGG kết nối con người – tài sản – giá trị – cơ hội, tạo thành một hệ sinh thái nơi cộng đồng không chỉ tham gia mà còn định hình tương lai của cả ngành.
Điều làm #YGGPlay khác biệt:
• Game thủ sở hữu tài sản thật, không bị giới hạn trong biên giới của một tựa game.
• Cộng đồng có quyền quyết định, từ cách trò chơi phát triển đến cách giá trị được phân phối.
• Mạng lưới toàn cầu, đưa game thủ khắp thế giới tiếp cận các dự án Web3 chất lượng.
• Mô hình guild hiện đại, giúp người chơi không chỉ chơi để giải trí, mà còn xây dựng vị thế trong hệ sinh thái số.
Khi nền kinh tế gaming bước sang giai đoạn mới, thứ quan trọng nhất không còn là đồ họa hay hiệu ứng — mà là quyền sở hữu, sự kết nối, và giá trị mà cộng đồng có thể tạo ra cùng nhau.
YGG là minh chứng rằng
khi quyền lực được trao lại cho người chơi, một thế giới hoàn toàn mới sẽ mở ra — công bằng hơn, sáng tạo hơn và bền vững hơn.
$YGG

家人们，说实话，我之前也以为YGG就是当年那个靠“租号打金”火起来的公会，毕竟2021年那波“边玩边赚”太出圈了。但最近我仔细扒了扒它的现状，发现它早就不是我们印象中的样子了。现在的YGG，更像是一个在悄悄搭建“链上玩家生态”的基建项目，路子完全变了。
1. 从“租号打金”到“地域化裂变”
YGG现在最狠的一招，是搞SubDAO分拆。母DAO管大局，各地区子公会自己玩自己的。比如YGG SEA在东南亚已经搞出两万多名活跃学员，本地化活动、培训、合作全自己搞定。这种模式的好处是什么？不同地区的玩家喜好、文化习惯完全不同，拆开运营才能精准抓人。说白了，YGG不再是一个“大锅饭公会”，而是变成了一堆“地方特色战队”。
2. YGG Play：它想当链游的“发行渠道商”
现在链游发行早就不满足于推特轰炸+空投钓鱼了，项目方要的是真玩家，不是撸毛党。YGG Play就是在干这个——从游戏测试、经济模型设计、冷启动、社区运营到激励分发，它全包了。这相当于把YGG积累的玩家网络直接“打包卖”给游戏开发者。比起那些只会刷流量的营销公司，YGG这一手更实在，因为玩家是它的核心资产。
3. 线下搞培训，把玩家变“数字打工人”
今年YGG在马尼拉办了一场Play Summit，四天活动人挤人，但最让我惊讶的是它专门开了个“Skill District”，教玩家做内容、学运营、搞Web3技能。这不就是“数字蓝翔”吗？以前公会靠“打金收益”留人，现在YGG靠“技能培训”留人。你把玩家从“玩游戏赚钱”引导到“靠技能赚钱”，粘性完全不是一个级别。
4. 链上声誉：Web3游戏的“芝麻信用分”
YGG在做的Guild Protocol，是要把玩家的贡献、出勤、任务记录全部写成链上SBT。这玩意儿要是真做成了，就是未来Web3游戏的“玩家信用体系”。你参加过多少活动、帮游戏做过多少测试、甚至你的游戏技能等级，全在链上可查。对玩家来说，时间投入第一次变成了可验证的资产；对游戏来说，终于能分清谁是来撸毛的，谁是来认真玩的。
5. 金库和代币：生态燃料与市场现实
YGG金库里那5000万代币的Ecosystem Pool，明显是给生态项目、合作方、激励池准备的“燃油”。短期看，释放会增加抛压，但长期看，没这桶油生态根本转不动。代币价格现在在0.1–0.15美金之间磨底，没归零但也没爆拉。这种走势其实很符合它现在的状态——在默默建基建，等风来。
风险与机会并存
YGG最大的风险还是GameFi板块整体没回暖，它再努力也得看大盘脸色。另外代币释放的抛压是结构性的，短期难解。但它有两个优势很多项目比不了：一是玩家网络是实打实的，不是空投刷出来的；二是它早就在布局技能培训和线下网络，这比纯线上打金模式稳太多了。
我的看法
我现在把YGG当成一个“板块风向标”来看，不是无脑冲长线，也不是只玩短线，而是通过它观察链游行业下一步往哪走。比如参与它的CreatorPad活动，边研究边赚代币，比盲目抄底更实际。YGG本质上是在重新定义“玩家”——未来你可能不只是“玩游戏”，而是用YGG的链上身份、技能证书、SubDAO网络去参与整个Web3游戏生态。如果这个路子跑通了，它的天花板绝对不止是一个公会。
@Yield Guild Games #YGGPlay $YGG

If you have been in crypto since the early days of play to earn, you already know the name Yield Guild Games. Back in 2021 and 2022, YGG became one of the biggest onchain phenomena because it helped thousands of players earn through blockchain games. At that time, play to earn games like Axie Infinity exploded, and YGG became the bridge linking normal players to income opportunities that previously never existed. The guild model was simple. Players borrowed NFTs, played games, earned tokens, and shared a percentage with the guild. It was a clean, powerful model, and YGG became a global brand almost overnight.

But that world is gone now. Play to earn slowed down as markets cooled. Scholarship systems that once felt revolutionary started to feel outdated. Web3 gaming matured, studios demanded better communities, players wanted richer experiences, and the industry realized that gameplay and long term engagement mattered more than grinding quests. This shift forced every major gaming project to evolve or disappear.

YGG chose to evolve. And not partially. Not slowly. But completely. What we see in 2025 is a guild that went through an entire transformation. A reinvention. A rebuild. YGG today is nothing like the guild from the Axie days. It is an ecosystem. A publisher. A distribution platform. A creator network. A treasury managed organization. A community engine. And a powerful support layer that helps games from day zero all the way into multi year live operations.

So let us go through everything that changed. Calmly, clearly, conversationally. No hype. Just the story of one of the most important evolutions in Web3 gaming.

The shift from passive tokens to active capital

For a long time, YGG had a treasury full of tokens, investments, NFTs and in game items. But a large portion of this capital sat idle. It held value, but it did not grow, did not produce yield, and did not actively strengthen the guild. In 2025, this changed dramatically. One of the most important updates of the year was the activation of the Ecosystem Pool.

In August 2025, YGG officially moved 50 million YGG tokens into this pool. This was not just another treasury wallet. It was a fully onchain, DAO governed deployment engine designed to make YGG financially stronger. The pool can now invest in strategies that generate yield, support new game launches, boost community incentives, and participate in liquidity programs that benefit the entire ecosystem.

YGG also shared detailed figures for the first time. By Q3 2025, the guild’s treasury was worth around 35 million dollars, including more than 6 million dollars in stablecoins alone. That is enough to keep operations alive until 2027 without needing to raise emergency capital. And on top of that, YGG executed a buyback of 15.2 million YGG tokens using 2.5 million dollars from the treasury. This buyback reduces circulating supply and signals strong confidence from the DAO.

This is no longer a guild surviving from game rewards. This is an organization managing capital like a professional gaming ecosystem fund.

YGG Play becomes the heart of the entire organization

The next major transformation came through YGG Play. In 2025, YGG Play is not just a department. It has become the core engine of YGG’s identity. Think of it as the Web3 gaming equivalent of a publishing house mixed with a distribution platform and a community building system.

Traditional guilds help players join games. YGG Play helps games launch successfully, then gives them players, quests, creators, influencers, testers, and distribution. It is a full spectrum publishing pipeline.

Inside YGG Play, the biggest upgrade is the YGG Play Launchpad. This launchpad went live in mid October 2025. And it is not a typical launchpad where you only buy tokens. It is something much deeper. Games launching through YGG Play get immediate access to a player base, questing activities, tournaments, content amplification, game feedback loops, and community onboarding. It merges token launch mechanics, player recruitment, influencer campaigns, and in game activity into one unified pipeline.

If Web3 games want more than just a token sale, they come to YGG Play.

The partnership with Proof of Play strengthens the ecosystem

To make YGG Play even stronger, YGG partnered with Proof of Play, the studio behind Pirate Nation. This partnership creates a direct flow of content between the Proof of Play Arcade and YGG Play. That means players inside YGG get instant access to new arcade style blockchain games, competitive events and ecosystem rewards. And studios inside Proof of Play get direct access to YGG’s massive community.

This is the type of partnership that dramatically expands content availability and ecosystem depth.

The rise of the creator ecosystem inside YGG

In Web3 gaming, creators matter more than almost anything. They are the ones who explain game mechanics, show gameplay, teach new players, livestream battles, create guides, and help bring real excitement to new titles. But Web3 creators have often lacked stable support. That changes in 2025.

In late October 2025, YGG launched its dedicated creator ecosystem. This program rewards creators who contribute value through videos, artwork, reviews, guides, and educational content. It includes leaderboards, point systems, bounties and reward pools. Creators can finally earn in a structured, predictable way for helping games grow.

This gives YGG something incredibly valuable. A self sustaining creator network that constantly feeds the ecosystem with tutorials, entertainment, and community generated content.

The retirement of GAP and the preparation for next generation questing

For three years, the Guild Advancement Program was the center of YGG’s community activity. GAP ran for ten seasons, with Season 10 ending in August 2025. It featured partnerships with games like DeFi Kingdoms, Honeyland, Pixelmon and more. Players joined tournaments, attended watch parties, leveled up guild ranks, and completed quests across multiple ecosystems.

GAP was a massive success. But after ten seasons, YGG made the brave decision to close it down. Not because it failed, but because the next evolution required a clean slate. YGG began developing new automated questing tools, new reward pipelines, faster verification, onchain achievement systems, and a more direct connection between games and players.

GAP ended not as a finale, but as a transition to something more powerful.

YGG’s first official game: LOL Land

One of the most exciting developments of 2025 is YGG’s own game. In March 2025, the team announced LOL Land. The community reaction was huge. This was the first time YGG created something it could fully integrate into its own ecosystem. A few months later, LOL Land officially launched on Abstract Chain.

The game came with NFT drops, special events, in game item rewards, and cross community activities. The decision to launch a native YGG game gives the organization creative freedom, product control, and the ability to build a blueprint of what a successful Web3 title should look like.

It also allows YGG to show studios the difference between a random token launch and a real, community driven Web3 gaming rollout.

Partnerships expanding YGG’s ecosystem reach

YGG has been extremely active in forming strategic partnerships. One of the most important is the collaboration with the9bit, a next generation gaming social platform. Through this partnership, YGG players gain early access to new social features, missions, identity tools and creator utilities. Guild leaders can even apply for grants to migrate or build their communities on the9bit.

This matters because Web3 gaming communities need better tools than Discord channels. They need platforms built for players, content, quests and game discovery. Partnerships like this help YGG expand beyond its old structure.

YGG has also continued working with studios, marketplaces and infrastructure companies across the industry. These partnerships give YGG members early access to new games, exclusive events, beta tests, tournaments, and ecosystem rewards.

The YGG Play Summit: a defining moment for Web3 gaming

In November 2025, Manila hosted the YGG Play Summit. This event brought together studios, investors, creators and thousands of players. It included showcases, live tournaments, panel sessions, AMAs, workshops, developer talks, and a long list of new game previews.

This summit is more than just an event. It is a signal that YGG wants to be recognized not just as a guild, but as one of the central hubs in the future of Web3 gaming.

YGG’s ecosystem funding and SubDAO expansion

In early 2025, the YGG DAO raised around 4 million dollars to expand operations and support game publishing initiatives. At the same time, a Southeast Asian SubDAO raised around 15 million dollars to grow regional gaming adoption. These fundraising rounds show that investors still believe in YGG’s long term future, especially its shift toward publishing and ecosystem development.

Economic strength and token dynamics

YGG’s economic foundation is stronger than ever. With a max supply of 1 billion tokens and around 680 to 690 million circulating by mid 2025, the token economy is maturing. The treasury runway until 2027 ensures stability. The buyback of 15.2 million tokens reinforces the DAO’s confidence. And the active deployment of treasury assets through the Ecosystem Pool gives YGG a predictable path of long term growth.

This combination of deflationary actions, capital efficiency and responsible treasury management sets YGG apart from most Web3 gaming ecosystems.

A complete ecosystem emerging

When you combine everything happening at YGG in 2025, the transformation becomes undeniable. The organization is no longer a simple guild. It is becoming an entire gaming universe, capable of supporting players, creators, studios and investors all at once.

Right now, YGG is:

• A global community with millions of players
• A publisher through YGG Play
• A launchpad for new games and tokens
• A creator reward engine
• A treasury powered DAO
• A partner for major studios
• A host for large gaming summits
• A developer of its own games
• A distributor of quests, events and tournaments
• A long term ecosystem builder

This is one of the most complete transformations in Web3 gaming history.

The next chapter for YGG

As we move deeper into 2025, a few big questions will define YGG’s long term legacy. Can YGG Play help launch the next breakout Web3 game. Will LOL Land become a flagship title. Will creators find stable careers inside the ecosystem. Will the new questing tools bring millions of players into new titles. And will the active treasury model make YGG one of the strongest financial ecosystems in Web3 gaming.

If even part of this vision succeeds, YGG will not only be remembered as the pioneer of the first play to earn cycle. It will be remembered as the network that connected players, creators, developers and capital into a unified Web3 gaming super ecosystem.

#YGGPlay $YGG
@Yield Guild Games

@Yield Guild Games #YGGPlay $YGG
哥们，如果你还在纠结YGG就是个普通游戏公会，那可能错过了GameFi领域最核心的财富密码。YGG的真正野心，是把自己打造成游戏界的伯克希尔哈撒韦——一边用风投逻辑扫货潜力链游资产，一边用Uber式的共享经济把NFT租给全球玩家。这才是真正的Alpha机会。
不是公会，是游戏界的“资产聚合器”
YGG干的根本不是什么带人打游戏的话，它本质上是一个虚拟经济生态的做市商。核心玩法可以拆解成三步：
扫货潜力资产：像加密基金一样批量买入有潜力的链游NFT（比如Axie宠物、虚拟土地）租赁经济：把这些资产租给买不起NFT的玩家，降低入门门槛收益分成：玩家赚取收益后按比例分成（玩家拿大头，YGG抽成）
这种模式在菲律宾疫情期间直接炸了——当地人通过YGG租赁的Axie角色，收入达到当地最低工资的2-3倍。这哪是玩游戏？这是实打实的数字经济基建。
金库系统：YGG的财富倍增引擎
YGG的金库不是存钱罐，而是一个多维度收益生成器：
收益管道：通过流动性挖矿、资产租赁产生持续现金流治理权力：质押YGG代币获得投票权，决定DAO投资方向空投捕获：持有YGG代币可质押获得合作游戏代币空投（如Aavegotchi的GHST、Crypto Unicorns的RBW）
更骚的是，YGG选择在Polygon上部署金库，把Gas费打到最低，让普通玩家也能参与。这种细节才是真正的护城河。
SubDAO架构：YGG的全球化杀手锏
YGG最狠的一招是SubDAO（子DAO）结构，相当于游戏界的“加盟模式”：
按地区设立子DAO（如专注东南亚的YGGSEA、印度的IndiGG）按游戏设立专项子DAO（如Axie Infinity子DAO）每个SubDAO有独立代币、社区负责人和治理规则
这种架构让YGG能跨越语言文化障碍，在本地疯狂招募培训玩家，同时保持社区活跃度。这才是真正的可扩展性。
币圈人必须关注YGG的三大现实理由
早期布局优势：YGG团队擅长在项目上线前埋伏，比如在Star Atlas、Ember Sword等热门游戏爆发前就已重仓收入回购机制：YGG已经开始用自研游戏收入回购YGG代币（如近期完成100万美元回购），直接给代币赋能赛道反转杠杆：如果下一轮GameFi爆发，YGG凭借现有社区和投资组合，大概率成为最大受益者
如何用YGG思维给自己布局？
玩家视角：不只是打金，更要通过YGG接触顶级游戏早期资产，把游戏时间变成股权投资投资者视角：YGG代币是整个GameFi赛道的指数基金，押注的是链游基础设施的成熟建设者视角：可以参与SubDAO建设，比如在本地组织游戏社区，赚取治理权和收益分成
YGG的模式本质上是在重构游戏行业的权力结构——游戏话语权和利润不再被游戏公司独占，而是逐渐转向权力分散、利益共享的社群自治经济。
对于真正懂行的币圈老哥来说，YGG不仅仅是一个游戏公会，更是Web3时代社区驱动经济模式的标杆案例。它的金库与SubDAO设计，为整个GameFi赛道提供了可复制的模板，值得每一个关注元宇宙和区块链游戏的人深入研究。
毕竟，在未来的虚拟经济生态中，早期理解并参与这种模式的人，最有可能吃到最大红利。