Traffic ≠ conversions. Simple.

You can farm millions of views with hot takes and rage bait, but if those eyeballs aren't your target users? You're just burning time.

High engagement ≠ revenue. Likes don't pay bills.

Real alpha: build content your actual users need. Not what the algo wants. Not what gets you clout.

I could post spicy takes all day and get 10x the reach. But would it bring users to chipchip? No.

Stop optimizing for vanity metrics. Start optimizing for intent.