LinkedIn doesn’t want to lose users to a flood of AI content. In an effort to create a better user experience, LinkedIn chief product officer Hari Srinivasan announced in a post on the platform last month that the company would include a new feature: a “seems like AI slop” button.
AI slop refers to poorly generated AI content. LinkedIn is allowing users to flag posts that appear to be AI-generated. The button immediately proved popular. Srinivasan wrote on LinkedIn last week that within the first two weeks of the button’s launch, more than a million people have used it.
“Overall members are now experiencing 40% less views on what we classify as AI slop from just a few weeks ago,” he wrote in the post. “Despite the progress, we know we have more to do to ensure LinkedIn remains a place where you can find real people & real perspectives.”
LinkedIn is trying to avoid the “dead Internet theory,” or the idea that much of what users see online is no longer made by real people for real people. The theory imagines an Internet increasingly filled with bots, AI-generated posts, fake accounts and automated engagement.
AI slop refers to poorly generated AI content. LinkedIn is allowing users to flag posts that appear to be AI-generated. The button immediately proved popular. Srinivasan wrote on LinkedIn last week that within the first two weeks of the button’s launch, more than a million people have used it.
“Overall members are now experiencing 40% less views on what we classify as AI slop from just a few weeks ago,” he wrote in the post. “Despite the progress, we know we have more to do to ensure LinkedIn remains a place where you can find real people & real perspectives.”
LinkedIn is trying to avoid the “dead Internet theory,” or the idea that much of what users see online is no longer made by real people for real people. The theory imagines an Internet increasingly filled with bots, AI-generated posts, fake accounts and automated engagement.