63K Users Before Incentives Switch On š„
The RWA conversation around $AVAX is mostly focused on bringing more assets onchain.
Distribution is the next major problem.
Tokenized assets become far more interesting when ordinary users can discover them, build markets around them and express a view without navigating a professional terminal.
That requires a genuinely consumer-facing experience.
It also requires enough users and incentives to generate momentum.
Dee recently said $ZORA recorded approximately 63,000 weekly active users across web and mobile, including around 22,000 in the US.
He was careful to say the figures were still being verified and that those users were not all active traders.
This starting point is substantial and it lays a very very solid foundation.
Zora is now building its social-trading experience on top of that re-engaged audience while preparing approximately $10 million in community incentives for:
- Referrals
- User onboarding
- Competitions
- Ecosystem growth
Custom Pairs already let creators form markets quoted against tokenized assets, memes and other supported tokens across four networks.
Add quicker product iteration, mobile distribution and a major reward pool, and Zora has the ingredients for an aggressive new growth phase.
Iām bullish on the setup because the product, audience and capital are beginning to move in the same direction.
#RWA #Altcoin Season#
The RWA conversation around $AVAX is mostly focused on bringing more assets onchain.
Distribution is the next major problem.
Tokenized assets become far more interesting when ordinary users can discover them, build markets around them and express a view without navigating a professional terminal.
That requires a genuinely consumer-facing experience.
It also requires enough users and incentives to generate momentum.
Dee recently said $ZORA recorded approximately 63,000 weekly active users across web and mobile, including around 22,000 in the US.
He was careful to say the figures were still being verified and that those users were not all active traders.
This starting point is substantial and it lays a very very solid foundation.
Zora is now building its social-trading experience on top of that re-engaged audience while preparing approximately $10 million in community incentives for:
- Referrals
- User onboarding
- Competitions
- Ecosystem growth
Custom Pairs already let creators form markets quoted against tokenized assets, memes and other supported tokens across four networks.
Add quicker product iteration, mobile distribution and a major reward pool, and Zora has the ingredients for an aggressive new growth phase.
Iām bullish on the setup because the product, audience and capital are beginning to move in the same direction.
#RWA #Altcoin Season#
