#xrp
Why XRP Appeals to Institutional Investors, Bitwise CIO Explains

XRP’s Staying Power Gives Advisors Confidence
Financial advisors evaluating $XRP find assurance in its long track record and recognizable financial applications, according to Matt Hougan, chief investment officer at crypto asset manager Bitwise. In a video Token Relations shared on X on Sept. 28 explaining $XRP ’s institutional appeal, he outlined why the asset resonates with his firm’s audience. The Bitwise CIO stated: “xrp appeals for very simple reasons.”

Hougan called xrp one of the “Mount Rushmore assets in crypto,” a reference to its standing among established major cryptocurrencies. He said
“A lot of financial advisors look at crypto and wonder, are these things for real? Will they persist? Will they be here into the future? And xrp has this enormous track record and this enormous background that gives people confidence it will be there in the future.”
His first explanation concerns durability, a question advisors face when evaluating newer forms of investment alongside traditional holdings. Cryptocurrencies are digital assets that can be stored, exchanged, and used for payments. Confidence that a token will persist differs from an expectation that its price will rise.

Familiar Financial Uses Strengthen XRP’s Case
Hougan’s second explanation connects that established history with financial services his audience already recognizes and can evaluate. He added: “It fits into real-world applications that they can understand.” He pointed to stablecoins, tokens designed to maintain a reference value, alongside transfers between currencies and liquidity, the availability of assets needed to transact

Those themes are reflected in activity on the xrp Ledger (XRPL), the blockchain whose native token is $XRP . Stablecoin supply and tokenization expanded across XRPL during 2026, even as the token’s price weakened. Tokenization represents assets through blockchain-based tokens; network activity and token prices can follow different paths
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