I’m choosing to boycott Adidas because of its commercial and historical connections with Israel.
Adidas previously sponsored the Israel Football Association, a relationship that ended in 2018 after pressure from Palestinian civil-society groups over Israeli settlement football teams.
More recently, Adidas faced renewed boycott calls in September 2026 after an Israeli campaign featuring a former Israeli soldier. Adidas apologized and said the promotion was a local initiative.
For me, this is a personal consumer choice: I don't want my money going toward a brand whose business activities have connections that conflict with my principles.
So, for now: No Adidas for me.
$RAY
#Write2Earn @612 Ceros @Binance Pakistan @_adidas_
Adidas previously sponsored the Israel Football Association, a relationship that ended in 2018 after pressure from Palestinian civil-society groups over Israeli settlement football teams.
More recently, Adidas faced renewed boycott calls in September 2026 after an Israeli campaign featuring a former Israeli soldier. Adidas apologized and said the promotion was a local initiative.
For me, this is a personal consumer choice: I don't want my money going toward a brand whose business activities have connections that conflict with my principles.
So, for now: No Adidas for me.
$RAY
#Write2Earn @612 Ceros @Binance Pakistan @_adidas_
