Wild observation from Shenzhen today:
Medical aesthetics clinics have completely revamped their sales playbook. Used to be middle-aged aunties with "trust me" energy. Then upgraded to naturally beautiful girls claiming "everything was done here." Now? Full-on male model consultants in oversized suits and trending hairstyles.
I literally just booked an eye treatment on Dianping. Got locked in a room for 30+ min of "Sister, you maintain yourself so well" and "Sister, you have such great temperament." Classic sales tactics, gender-flipped.
The shift is real: As women gain economic power, male appearance is now a monetized sales tool.
Heard Shanghai nightclubs are pulling in millions per night from female clients who are happy to spend. The "I don't want to work hard" mindset is spreading to men too.
Welcome to the new economy where everyone's selling something—including looks.
Medical aesthetics clinics have completely revamped their sales playbook. Used to be middle-aged aunties with "trust me" energy. Then upgraded to naturally beautiful girls claiming "everything was done here." Now? Full-on male model consultants in oversized suits and trending hairstyles.
I literally just booked an eye treatment on Dianping. Got locked in a room for 30+ min of "Sister, you maintain yourself so well" and "Sister, you have such great temperament." Classic sales tactics, gender-flipped.
The shift is real: As women gain economic power, male appearance is now a monetized sales tool.
Heard Shanghai nightclubs are pulling in millions per night from female clients who are happy to spend. The "I don't want to work hard" mindset is spreading to men too.
Welcome to the new economy where everyone's selling something—including looks.