The Move t0 Earn blockchain game STEPN, which was a smash hit last year, announced yesterday (22) that it will be integrated with Apple Pay, allowing players to purchase sneaker NFTs directly within the app even if they do not own cryptocurrency, greatly lowering the entry barrier to the game. However, after STEPN's plate was broken in the middle of last year, the number of players has plummeted. It seems difficult to save the number of players with this update alone.
STEPN Integrates Apple Pay
We are thrilled to announce that#STEPNis the first blockchain gaming app to secure a landmark integration with Apple Pay, breaking down the barrier to entry for Web3
How it works [1/6] pic.twitter.com/wCeVzjLoHE
— STEPN | Public Beta Phase VI (@Stepnofficial) May 22, 2023
STEPN integrates Apple and adds Spark points system
After this latest change, STEPN has added a "Spark" point system to the game, with each point of Spark equaling $0.1.
According to the display pictures of STEPN ambassador Col Jung, a "+ Spark" button has been added to the in-game store, and sneakers are priced in Spark.

Once you click the button, you can select the number of Spark Points you want to purchase and pay with Apple Pay.

Be aware, however, that due to Apple’s tax policy on in-app purchases, you’ll pay a higher amount when purchasing with Spark than when paying with cryptocurrency.
In addition, this update also introduces a badge and achievement system, allowing users to collect badges and achieve different milestones during daily exercise.
STEPN’s monthly active users dropped by more than 90%, with no new blood injected
Although STEPN’s integration with Apple Pay does lower the barrier to entry and more or less increases the appeal of the game.
However, for this kind of capital market game, it is not easy to make a comeback after the popularity subsides or the price enters a downward spiral. I only regret that this feature cannot be launched earlier.
According to data from Dune, the number of players playing STEPN reached its peak in May last year, with more than 700,000 monthly active users. However, after it removed Chinese users and management disputes broke out, the game tokens GMT and GST fell into a death spiral and continued to decline.
After the economic incentives disappeared, the number of players also plummeted, with monthly active users decreasing by more than 90%, and currently there are less than 30,000 people left.
In addition, compared to the boom in the first half of last year, there are almost no new players joining the game, and most of them are old players who still love the game.
This article STEPN integrates Apple Pay, so you can buy shoes without cryptocurrency! However, the number of monthly active users has dropped by more than 90%, and its popularity has completely disappeared. First appeared on Chain News ABMedia.
