Company just lost access to their entire $BTC treasury held by a 3rd party exchange.
Shares down 50% instantly.
This is why custody matters. If you don't control the keys, you don't control the coins.
Corporate treasuries betting their operations on exchange-held $BTC are playing with fire. One frozen account, one regulatory move, one platform issue = game over.
Self-custody or multi-sig cold storage isn't optional anymore. It's survival.
Every CFO holding $BTC on Coinbase/Binance/whoever should be sweating right now.
Shares down 50% instantly.
This is why custody matters. If you don't control the keys, you don't control the coins.
Corporate treasuries betting their operations on exchange-held $BTC are playing with fire. One frozen account, one regulatory move, one platform issue = game over.
Self-custody or multi-sig cold storage isn't optional anymore. It's survival.
Every CFO holding $BTC on Coinbase/Binance/whoever should be sweating right now.