This is a general announcement. The products and services mentioned here may not be available in your region.

Dear user,

Celebrate Halloween by joining Binance's “Halloween Pumpkin Bash”! Complete trading tasks or invite friends to unlock pumpkin rewards. The two campaigns offer a combined prize pool worth approximately $1.2 million.

The two campaigns have separate task requirements, prize pools, and reward caps. Please refer to the details for each campaign below.

Campaign period: October 26, 2026, 18:00 to November 9, 2026, 07:59 (UTC+8)

Redemption period: October 26, 2026, 18:00 to November 12, 2026, 07:59 (UTC+8)

Note: All unlocked but unopened Pumpkin rewards will expire after the redemption period ends (November 12, 2026, at 07:59 UTC+8).

Additionally, a later Earn leaderboard campaign will distribute SXT rewards worth $500,000. Details of Campaign 3, including its campaign period, will be announced later. Stay tuned.

Campaign 1 - Trade to Unlock Pumpkins and Share a 1,000,000 USDC Prize Pool

Complete designated tasks to crack open Pumpkins—every Pumpkin contains a reward. Each user can open up to 15 Pumpkins, with the 15th being a special Pumpkin that offers a chance to win up to 100 USDC.

How to Participate

• Register for the campaign: Visit the campaign page and click [Join Now] in the pop-up window to confirm your participation.

• Complete tasks to collect Pumpkins: Complete the designated campaign tasks to earn Pumpkins. Refer to the campaign page for specific tasks and rewards.

• Open Pumpkins: After completing the tasks, open Pumpkins on the campaign page to claim rewards.

Please note:

• Each user can open up to 15 Pumpkins. The 15th is a special Pumpkin with a higher reward than ordinary Pumpkins, offering up to 100 USDC.

• Rewards are distributed on a first-come, first-served basis until the prize pool is depleted.

• Go to the Rewards Hub to redeem your token voucher rewards.

• Users must claim rewards in the Binance App (Install now)

How to Earn More Pumpkins

Tasks for new Spot / Futures / TradFi / bStocks / Convert users only*:

Complete any one of the following tasks to earn a Pumpkin reward. Each task can only be completed once per user.

Note:

*New Spot/Futures/TradFi/bStocks/Convert trading users are users who have never made any trades in the corresponding product line before October 26, 2026, at 18:00 (UTC+8).

*The following Convert trading pairs are excluded from this campaign: FDUSD/USDT, USDC/USDT, TUSD/USDT, U/USDT, BUSD/USDT, USDP/USDT, DAI/USDT, GUSD/USDT, EURS/USDT, USDN/USDT, RSV/USDT, U/USDC, USDC/BUSD, BUSD/USDP, USDC/TUSD, DAI/USDC, FDUSD/TUSD, DAI/TUSD, FDUSD/USDC, DAI/FDUSD, AEUR/EUR, BUSD/FDUSD, and EUR/EURI.

Basic Tasks:

Campaign 2: Invite Friends to Share a 200,000 USDC Prize Pool

Once your newly invited user completes all required tasks, both you (the referrer) and your friend (the referee) will each receive a Pumpkin containing a token voucher worth 2 to 15 USDC.

How to Participate

1. Visit the campaign page and click [Join Now] in the pop-up window to confirm your participation.

2. Share your campaign-specific referral link/invitation code with friends who have not yet registered with Binance. Each friend must register using the link/invitation code and complete all of the following tasks during the campaign period:

• Log in to the Binance App at least once;

• Deposit at least 50 USD equivalent via fiat deposit, Buy Crypto, or P2P;

• Complete at least 100 USD equivalent in cumulative trading volume via Convert and/or Spot.

3. After your friend completes all tasks and passes the eligibility and risk checks, you and your friend will each be eligible to claim a Pumpkin (subject to the campaign reward cap and remaining prize pool).

• Open the Pumpkin on the campaign page to claim your reward. Rewards will be distributed as token vouchers via the Rewards Hub, usually within 48 hours (subject to risk assessment).

Important Notes:

• When you (the referrer) first visit the campaign page, the system will automatically generate an invitation code or select one from your existing referral codes and link it to this campaign. Only new users who register through this referral link/invitation code will count toward Campaign 2.

• Each eligible user (referrer and referee) can open up to 10 Pumpkins on a first-come, first-served basis.

  • New invited users (referees) can also open a Pumpkin after completing all three tasks, up to a maximum of 1 Pumpkin reward.

  • The referrer (an existing Binance user) can claim one Pumpkin after their referee completes all three tasks.

• Reward amounts vary by user, so referrers and referees may receive different amounts.

• The 200,000 USDC referral prize pool is separate from Campaign 1. Referral Pumpkins do not count toward Campaign 1's limit of 15 Pumpkins. Campaign 2 rewards will no longer be distributed once the referral prize pool is depleted.

Campaign 3 - Subscribe to Earn Products and Share SXT Rewards Worth $500,000

Earn points by subscribing to eligible Earn products and participate in the leaderboard to share SXT rewards worth $300,000. An additional $200,000 equivalent in SXT will be distributed through a special SXT Locked Product. Full details will be announced later. Stay tuned.

Terms and Conditions:

• These Campaign Terms apply to Campaign 1 (Trade to Open Pumpkins) and Campaign 2 (Invite Friends to Open Pumpkins), unless a term expressly applies to only one campaign. Each campaign has its own eligibility requirements, tasks, prize pool, and reward cap. Eligibility for one campaign does not automatically mean eligibility for the other. The campaign-specific terms below apply only to the relevant campaign.

• By participating in the campaign (the “Campaign”), you agree to be bound by these terms (the “Campaign Terms”). Participation in this Campaign means that you agree to these Campaign Terms and the following additional terms: (a) Binance Promotional Activity Terms; (b) Binance Terms of Use; and (c) Binance Privacy Notice. These additional terms are incorporated into these Campaign Terms;

• In the event of any ambiguity or conflict between these Campaign Terms and any other incorporated terms, these Campaign Terms will prevail, followed by the following order of precedence: (a) Binance Promotional Activity Terms; (b) Binance Terms of Use; and (c) Binance Privacy Notice;

• Only users from eligible regions who have completed account verification (KYC) are eligible for rewards. All promotional offers covered by this Campaign are available only to users eligible to trade Binance Spot and/or Futures, as applicable. Such offers may not be available or may be restricted in certain jurisdictions or regions, or for certain users, as required by applicable laws and regulations. Users are responsible for understanding and complying with any applicable restrictions and/or requirements.

• This Campaign is not open to residents or citizens of the United States, the United Kingdom, the European Economic Area (all 30 member states), Hong Kong, or Singapore, or to residents or citizens of any other jurisdiction on Binance's list of prohibited countries/regions. For the avoidance of doubt, any content, posts, entries, or submissions made by users from the aforementioned jurisdictions, regardless of how they are submitted or labeled, will not be counted or considered and will not be eligible for any reward, recognition, or prize. Binance reserves the right to verify the jurisdiction of any participant and, at its sole discretion, to disqualify any entry.

• Spot trading pairs with zero fees are not eligible for this Campaign.

• The following Convert trading pairs are excluded from this Campaign: FDUSD/USDT, USDC/USDT, TUSD/USDT, U/USDT, BUSD/USDT, USDP/USDT, DAI/USDT, GUSD/USDT, EURS/USDT, USDN/USDT, RSV/USDT, U/USDC, USDC/BUSD, BUSD/USDP, USDC/TUSD, DAI/USDC, FDUSD/TUSD, DAI/TUSD, FDUSD/USDC, DAI/FDUSD, AEUR/EUR, BUSD/FDUSD, and EUR/EURI.

• All references to “$” in this announcement refer to US dollars unless otherwise specified.

• Sub-accounts cannot participate in this Campaign as independent accounts. Trading volume on sub-accounts and margin accounts will not count toward the master account.

• Users may be required to complete risk assessment procedures applicable to each reward or product used by Binance. Users must pass the relevant risk assessment to be eligible for rewards or to use the product.

• Campaign 1: Additional Terms

  • Binance will calculate the value of trades completed during Campaign 1 using the USDC pair price at the time of each trade. If a cryptocurrency does not have a USDC trading pair, its value will be determined by converting it into another token or coin that has a USDC trading pair.

  • “Pumpkins” mentioned in the announcement above refer to virtual reward boxes, unless otherwise specified. Users can open Pumpkins by completing tasks. Ordinary Pumpkins (the 1st to 14th) contain rewards worth between 0.2 and 1.5 USDC, while the special Pumpkin (the 15th) contains a reward worth between 1.5 and 100 USDC. Rewards are distributed on a first-come, first-served basis.

  • Each user can open a maximum of 15 Pumpkins during the Campaign. Rewards are subject to eligibility review and risk checks and are distributed on a first-come, first-served basis. Once all rewards have been distributed, users will no longer be eligible to receive rewards, even if they complete the tasks.

  • Users must open their Pumpkins within 3 days after the Campaign ends. No replacement reward will be provided if a Pumpkin expires before being opened. Token voucher rewards will be credited to users' Rewards Hub within 48 hours after opening a Pumpkin. Learn how to redeem token vouchers.

  • USDC token vouchers are valid for 14 days from the date of distribution. Users must redeem them before they expire. If a voucher is not redeemed by its expiry date, it will expire, and no replacement voucher or other reward will be provided. Learn how to redeem token vouchers.

• Campaign 2: Additional Terms

  • Only users from eligible regions may participate in Campaign 2. Users should check the Campaign 2 page to confirm their eligibility. Users in restricted regions may not participate in Campaign 2 as either a referrer or referee.

  • When you first visit the Campaign 2 page, the system will automatically generate an invitation code or select one from your existing referral codes and link it to this Campaign. Only new users who register through this link/invitation code will count toward Campaign 2.

  • Binance will calculate the value of trades completed during Campaign 2 using the USDC pair price at the time of each trade. If a cryptocurrency does not have a USDC trading pair, its value will be determined by converting it into another token or coin that has a USDC trading pair.

  • Referrers agree to discuss Binance and its products only in a fair and responsible manner, and warrant that they will not place undue pressure on their referrals to trade or act in a particular way.

  • Campaign 2 rewards are distributed in Pumpkins as token vouchers. Each Pumpkin contains a reward worth 2 to 15 USDC. Referrers and referees may receive different reward amounts.

  • Users can sign in and claim token voucher rewards via “Profile > Rewards Hub”.

  • Claimed token vouchers are valid for 14 days from the date of distribution. Users should redeem their token vouchers before they expire. Expired token vouchers will be void. Learn how to redeem vouchers.

• Binance reserves the right to update the list of countries or regions eligible for the Campaign at any time. Users who were previously eligible may no longer qualify under the updated terms and may therefore be unable to participate or receive rewards.

• Binance reserves the right to disqualify users from rewards if their accounts are involved in any dishonest conduct (for example, wash trading, illegally creating or logging into multiple accounts, self-trading, or market manipulation). Binance further reserves the right to disqualify any participant who tampers with the code of a Binance campaign program or uses other software to interfere with its operation.

• Binance may disqualify participants and revoke their rewards for dishonest or abusive conduct, including abusing this Campaign through accounts registered using the same IP address or device, creating multiple accounts to farm rewards, or engaging in activities for illegal, fraudulent, or harmful purposes.

• Binance may exclude or disqualify users and prevent them from accruing rewards if they violate the (Binance Terms of Use) or other applicable terms, engage in or attempt fraud, manipulate results, fail to meet the Campaign requirements, or provide incorrect, outdated, misleading, or false information.

• Registrations or participation generated automatically or repeatedly by electronic, computer, digital, robotic, automated, mechanical, or similar means may be deemed invalid. Binance may deem all of a user's registrations and participation invalid, including those not generated by such means.

• Binance reserves the right, at its sole discretion, to amend or change these Terms and Conditions at any time without prior notice, including, without limitation, to cancel, extend, terminate, or suspend the Campaign, eligibility terms and criteria, the selection and number of winners, and the timing of any activity. All participants are subject to such amendments.

• There may be discrepancies between the original English announcement and translated versions. In case of any discrepancy, please refer to the original English version for the most up-to-date and accurate information.

Thank you for your support of Binance! 

The Binance Team 

October 26, 2026 

Note: This announcement was updated on October 30, 2026, to change the reward token for the Earn campaign to SXT.

EURI Disclosure

EURI is an electronic money token issued by Banking Circle S.A. (https://www.bankingcircle.com/). The EURI white paper is available here. You can contact Banking Circle at +44 (0)7867254482 or clientservices@bankingcircle.com.

EURI purchasers may redeem their EURI at par value for funds denominated in the official currency referenced by EURI (euros) held by Banking Circle for the purchaser. USDC Disclosure

USDC is an electronic money token issued by Circle Internet Financial Europe SAS (https://www.circle.com/). The USDC white paper is available here. You can contact Circle at +33(1)59000130 or EEA-Customer-Support@circle.com.

USDC holders have a legal claim against Circle SAS, the EU issuer of USDC. These holders have the right to request redemption of their USDC from Circle SAS at par value at any time.

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