This is a general announcement. Products and services referred to here may not be available in your region. Terms and conditions apply.
Fellow Binancians,
As part of our ongoing commitment to empower creators and foster a vibrant, rewarding ecosystem, we are excited to announce that the 'Write to Earn' program on Binance Square is being upgraded, adding a new way to earn beyond trading commissions. The Program remains available to all KYC-verified users, with no registration or opt-in required.
Starting 2026-10-19 00:00 (UTC), eligible creators can earn a new Engagement Bonus (in addition to trading fee commissions) when their content drives genuine engagement — comments, likes, and follows.
Rewards for 2026-10-12 00:00 – 2026-10-18 23:59 (UTC), released on 2026-10-21, follow the previous rules. All rewards from 2026-10-19 00:00 (UTC) onward are calculated under the new rules below.
What's Changing
Introducing the Engagement BonusIn addition to trading commissions generated by your published content, eligible text content, including short posts, long articles, and videos, may earn a weekly Engagement Bonus if it drives genuine, high quality engagement.Livestream Bonus CommissionLivestream earnings include Basic Commission and Bonus Commission. Each week, the top 100 creators in the livestream category, ranked by weekly Basic Commission, will receive a Bonus Commission. See Reward Structure for details.Text content and chats will earn Basic Commission.
How to Join
Automatic Enrollment: No opt-in or registration is needed. All KYC-verified users are automatically eligible after making their first post on Binance Square. Subject to the Terms and conditions below.Earn from Reader Trades: When regular and VIP 1 - 2 readers click on any of the coin cashtags (e.g., $BTC) or trading widgets in your content, and complete a qualified trade directly afterward, you can earn up to 50% in trading fee commissions*.Note: The trading fee commissions applies to *Binance Spot, Margin, Futures (excluding copy trading) and Convert trade(s) (only Convert Instant orders).All Content Types Qualify: Short posts, long articles, videos, live streams, chats can count as qualified content.
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Reward Structure
Total Rewards = (Text Trading Commission + Platform Engagement Bonus) + (Live Stream Basic Commission + Live Stream Bonus Commission) + Chat Basic Commission
Basic Commission: Every eligible creator receives a one-time 20% commission per trade.Engagement Bonus: Eligible text-based content can earn an Engagement Bonus from a weekly reward pool. Your share is determined in Binance’s sole discretion by the quality and volume of engagement your content generates, including comments, likes, and follows. Different types of engagement carry different weight, and engagement from more active users contributes more. The bonus is designed to reward content that drives genuine discussion and is calculated and settled weekly.Bonus Commission (live streams only): The top 100 creators by the end of each week, ranked by basic commission, can receive a bonus commission as per the table below. The bonus commission is calculated and settled weekly.
Content formatBasic CommissionBonus CommissionTotal CommissionEngagement BonusText20%N/A20%Earned from the weekly reward poolLive stream20%Eligible creators ranked by weekly Basic Commission:Top 1-30: 30%Top 31-100: 10%Other eligible creators: N/AUp to 50%N/AChat20%N/A20%N/A
For example, Creator A publishes text content, hosts live streams, and runs chats, while actively engaging with followers and replying to comments. If their weekly live stream Basic Commission ranks in the Top 1–30, their earnings by content format would be as follows:
Creator A's earnings may include Basic Commission and Bonus Commission from users who click on and trade through their content, as well as an Engagement Bonus generated by other users who engage with their content without trading directly through it.
Content formatBasic CommissionBonus CommissionTotal CommissionEngagement BonusText20%N/A20%Eligible for weekly reward pool allocationLive stream20%30%50%N/AChat20%N/A20%N/A
By contrast, Creator B only publishes text-based content on Binance Square and does not engage with comments or followers. As a result, they can only earn the 20% Basic Commission when users click on and trade through their content.
Content formatBasic CommissionBonus CommissionTotal CommissionEngagement BonusText20%N/A20%NoneLive stream---N/AChat-N/A-N/A
What Disqualifies Engagement from Counting
Only genuine engagement counts. The following will not be counted and may result in disqualification from the program:
Manufactured engagement
Coordinated engagement, including mutual-engagement rings, like-for-like groups, and follow-for-follow groups, will not be counted. Engagement from non-genuine accounts, such as bulk-registered, alternate, or sockpuppet accounts, will also be excluded. Engagement between related accounts, including accounts linked by the same master account, shared or related devices, IP addresses, or fund flows, will not be counted. Engagement from accounts showing abnormally high-frequency or mechanical activity will also be excluded.
Fake engagement (not backed by genuine reading behavior)
Engagement must be supported by genuine browsing and reading behavior. Likes, comments, or follows that occur without meaningful content consumption, or that clearly deviate from normal user behavior, will not be counted. The platform also evaluates the natural interaction history between a creator and engaging accounts. One-off or concentrated engagement without sustained, organic interaction may be treated as non-genuine. Any scripted, programmatic, manipulated, inorganic, coordinated, or abusive engagement will not be counted.
Other excluded engagement
Withdrawn engagement, including removed likes, unfollows, and deleted comments, will not be counted. Repeated engagement is also subject to de-duplication: a reader’s like or comment on the same content counts only once, and following of the same creator counts only once per week.
Settlement and Distribution
Binance calculates each qualified creator‘s commission rewards at the end of each week, and will distribute the weekly rewards in USDC to their Spot Account by the following Thursday at 23:59 (UTC). Each week runs from Monday 00:00 (UTC) to Sunday 23:59 (UTC). The commission percentages set out above are calculated based on the actual net trading fees received by Binance, excluding referral commissions, VIP discounts, trading fee discounts applied for the use of BNB, API broker rebates, and any other fee discounts. The final commission payable shall be calculated by applying the applicable percentage to the total net trading fees.Users will not receive commissions from trades if any of the following conditions are met:Trades made by users who signed up via referral codes/links (including Referral Lite and Pro).Trades involving trading pairs that do not incur trading fees.Trades executed by market makers or brokers.API trades.Trades from stablecoin to stablecoin.Other conditions that trigger non-commissionable criteria.Since Convert trading has zero fees, we will use an estimated 0.1% of the readers’ trading volume to calculate Convert trading fee commissions for this campaign.To read the full Terms and Conditions, please refer to this page.
About Binance Square
Binance Square, formerly known as Binance Feed, aims to be the one-stop social platform for the latest trends in Web3. With a vast selection of content from renowned crypto experts, avid enthusiasts and trusted media sources, the platform serves as a bridge between content creators and their followers, customizing users’ feeds based on their respective engagement history.
For More Information
Frequently Asked Questions on Binance Square “Write to Earn” PromotionPro Tips to Boost Your Write to Earn Rewards
Note: There may be discrepancies between this original content in English and any translated versions. Please refer to the original English version for the most accurate information, in case any discrepancies arise.
Thank you for your support!
Binance Team
2026-10-19
Trade on-the-go with Binance’s crypto trading app (iOS/Android)
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Binance reserves the right in its sole discretion to amend or cancel this announcement at any time and for any reasons without prior notice.
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