According to the announcement from Binance, the NeoSoul (DNA) trading competition on Binance Alpha will run in two promotion periods: 2026-10-20 13:00 (UTC) to 2026-10-27 13:00 (UTC), and 2026-10-27 13:00 (UTC) to 2026-11-03 13:00 (UTC). The top 2,000 participants by eligible DNA purchase volume will share 510,000 DNA tokens equally, or 255 DNA per user. Only cumulative purchases made through Binance Wallet (Keyless) or Binance Alpha on Binance Wallet count; sales, token bridging and third-party dApp transactions are excluded. Competition rankings will use total effective trading volume, which applies daily early-trading multipliers to actual volume. The multiplier starts at 2.0x on Days 1 and 2, then declines to 1.8x on Days 3 and 4, 1.5x on Day 5, 1.3x on Day 6 and 1.0x on Day 7, in both periods. Eligible rising traders—users who had won rewards in fewer than three previous Binance Wallet Alpha trading competitions as of three days before the period begins—may receive an additional 1.2x boost, subject to a cap. Rewards will be claimable in DNA before 2026-11-17 13:00:00 (UTC), and winners will have 14 days after they become available to claim them.