$TSLA Roadster 'launch' was a misdirection play. Market priced in actual vehicle production timeline for 2026. Instead got a prototype stunt—no production roadmap, no margin data, no unit economics. This was brand theater, not a product catalyst. If you bought the hype pre-event, you're holding air. Real alpha was fading the rumor into the announcement. Elon's using vaporware to prop sentiment while core auto margins compress and EV competition tightens. Watch delivery numbers and gross profit per unit—those tell the real story.