Robinhood just threw $25M into $BTC for their corporate treasury.
This isn't about offering crypto products anymore—they're holding it on their own balance sheet.
The shift is real: TradFi isn't just selling $BTC exposure to retail. They're buying it themselves.
If this becomes a trend across financial institutions, $BTC's integration into corporate treasuries could accelerate fast.
Watch for more balance sheet announcements. This is how institutional adoption actually looks.
This isn't about offering crypto products anymore—they're holding it on their own balance sheet.
The shift is real: TradFi isn't just selling $BTC exposure to retail. They're buying it themselves.
If this becomes a trend across financial institutions, $BTC's integration into corporate treasuries could accelerate fast.
Watch for more balance sheet announcements. This is how institutional adoption actually looks.