1、🚫 Lead generation to external platforms

This is one of the easiest traps for creators to fall into.

For example:

“Add me on V”,“Add ✈️”,“Join my DC”,“Go to my XXXX to see the full version”

  • 诱导用户去其他交易平台

  • Clearly direct Square users to a competitor

Actually, the simplest way is that anything involving lead generation—lead generation to private domains, or even redirecting to a competitor—counts as a violation. The ecosystem of the Binance Square is now sufficient for us to complete a closed loop here.

Binance chat rooms can now meet all our communication needs. Users belong to the market; users are not yours.

What users want is for you to be able to quickly and effectively share your viewpoints, not necessarily to use some platform or other—for example, some “WeChat” or “G”…

2, 🚫 Fraud, scams, false promises

“I have internal info—this coin will definitely be listed on Binance tonight.”

“Guarantee the principal is safe.”

“Work with me, and you’ll earn 100% in one month.”

The issue with this kind of content isn’t that the prediction is wrong—it’s that it’s deliberately manufacturing certainty, false promises, or misleading users.

Especially for trading-related bloggers:

You can have opinions, but don’t package opinions as guarantees.

3. 🚫 False track records, forging profits

Edited profit screenshots, fictitious account balances, fictitious trade records, fictitious number of followers who profited, packaging a simulated account as a real account.

What a personal IP fears most isn’t a one-time stop-loss—it’s being discovered for faking.

4. 🚫 Manipulating the market, manufacturing false information

Fabricating messages from project parties, fabricating listing news, fabricating delisting news, fabricating cooperation messages, deliberately manufacturing FUD

Coordinate and guide users to manipulate the market!

For example: “Tonight Binance will list it—fill your bags now.”

5. 🚫 Pornography, vulgar content, excessive borderline content

The most direct ones are: sexual content, clear insinuations, pornographic images/videos, excessive exposure

Using sexual insinuation as the primary method to attract traffic, obscene language.

Sexy ≠ necessarily a violation; vulgar/sexual content is the problem.

6. 🚫 Hatred, harassment, threats, attacks

Hate attacks targeting individuals or groups, threatening others, malicious harassment, doxxing, leaking others’ private information, encouraging violence

Continued insults, attacks… especially after becoming a KOL, it’s easy to run into black fans.

You can refute viewpoints, but don’t escalate the content into harassment, threats, or personal attacks.

7. 🚫 Malicious spamming, junk content

For example:大量重复发布同一内容, posting crazily within a short time, meaningless copy-paste,大量 ads, using machines to mass-produce low-quality content

…for the sake of traffic, repeatedly publishing the same content.

8. 🚫 Copyright infringement, impersonating others

For example: directly reposting someone else’s articles, stealing someone else’s videos, using commercial images without authorization, impersonating Binance official accounts, impersonating project teams, impersonating other KOLs, using similar avatars and usernames to intentionally mislead users.

9. 🚫 Illegal, dangerous, or restricted content

For example: money laundering, scams, illegal fundraising, evading regulation, manufacturing/selling illegal items, maliciously spreading illegal operational methods, and other content that violates local laws and regulations.

Actually the simplest way is to ask yourself three questions before posting:

First, am I driving traffic?
Second, am I deceiving users?
Third, am I deliberately manufacturing risk, misleading, or causing harm?

If all three answers are “no,” then consider whether this piece of content can be done well.

📌 The Square isn’t impossible to make money—but don’t make money using violations or deception.

You can set up subscriptions, offer referral commissions, monetize your content, or build your own user ecosystem. Binance Square already provides monetization mechanisms for creators.

A truly long-lasting business model is always “value → trust → conversion,” not “entice → extract → disappear.”

One more thing: “not being blocked” ≠ “officially allowed.”