Price Increases Without Losing Followers: DeepSeek’s Annualized Revenue Doubles to $1 Billion
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DeepSeek’s Annualized Revenue Reported to Reach $1 Billion; Customers Haven’t Shrunk After Price Hikes
On September 25, according to The Information, citing two people familiar with the matter, DeepSeek’s annualized revenue—calculated based on its recent revenue levels—has reached $1 billion, more than doubling from the less-than-$500 million level seen a few months ago. Founder Liang Wenfeng disclosed this figure at a recent investor meeting.
Some of the revenue growth comes from an API price increase in August. Insiders said Liang Wenfeng told attendees at the meeting that the price hike did not cause the customer base to shrink, and demand remains strong. Currently, nearly all of DeepSeek’s revenue comes from its API services. Its free chat app has no ads and does not generate revenue.
The report also said DeepSeek is moving forward with a second round of financing, aiming to complete it by the end of October. The company plans to raise 50 billion yuan at a valuation of 500 billion yuan, while also preparing for a listing on the Shanghai Stock Exchange. Liang told investors that increasing revenue is not the company’s top priority. More than 70% of its compute power is used to train new models, while less than 30% is used to run existing models and handle user requests.
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