$GOOGL makes me think again: who even buys here?

Right now it’s around $339.

The promotion has already shown strong growth over the past year, and ahead of Alphabet there are several big stories at once: Search, YouTube, the cloud, and of course Waymo. In the last quarter, Alphabet reported revenue growth of 24%, and Cloud grew by 82%.

But what interests me right now is a completely different level.

$404.

That’s exactly where the high from the past 52 weeks sits.

What needs to happen for $GOOG to get back there again?

And if Waymo really scales up to launch robotaxis, the market could start valuing Alphabet in a totally different way.

Then $450 won’t look like such a far-off number anymore.

But first, I want to see who’s buying $GOOG at $339 and how confidently the market can return it to $404.