Adult content creator Bonnie Blue has reportedly sold the naming rights to her newborn for a staggering $1.2M.

The winning bid came from betting platform BetBolt after the auction saw bids including:

💰 “Group Project” — $750K
💰 “Looksmax” — $1M
💰 BetBolt — $1.2M

Bonnie says she plans to register the name at Westminster Register Office and has defended the decision as a financial opportunity while insisting her child is loved and protected.

But the deal has sparked serious backlash, with a child protection lawyer calling for a safeguarding review over the level of publicity surrounding the newborn.

A BABY NAME FOR $1.2M?! 🤯