$XRP Are they still doing this kind of “soft marketing”? XRP actually signed a long-term sponsorship agreement with the University of Louisville, and will permanently display the brand logo at the Danny Crum Stadium. Guys, isn’t this just sponsoring basketball players with branded stuff, dressed up like it’s a technological breakthrough? The playbook for piggybacking on sports traffic is still the same old one. Honestly, brand exposure can boost trading volume in the short term, but can it really run out a big move? Just here to watch the show—let’s see how the marketing actually gets implemented next, and don’t let this kind of sideline advertising get your head spinning. (via news_bitcoin_zh)
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