Morgan Stanley has worked out the numbers for Apple. If the first foldable iPhone follows through as expected, it could add about $14 billion in revenue to this quarter ending in December. Analyst Erik Woodring calls it the biggest design transformation since the iPhone X. The September 9 launch is the first time Cook hands the microphone to the new CEO, Ternus.
Morgan Stanley’s view is: initial demand will be strong, but supply will be tight. For the second half, inventory preparation is expected to be around 7 to 8 million units, with the total product life cycle reaching about 20 million units. It also maintains a Buy/Accumulate rating, with a target price of $360.
$14 billion sounds big, but foldable screens never win on specifications alone—they win on yield and the supply chain. Apple is worried it might not be able to build them, but it doesn’t seem worried it won’t be able to sell them. Can we believe that? Let’s see the real devices from the 9th first.
#行情速递 #AAPL #折叠iPhone
Morgan Stanley’s view is: initial demand will be strong, but supply will be tight. For the second half, inventory preparation is expected to be around 7 to 8 million units, with the total product life cycle reaching about 20 million units. It also maintains a Buy/Accumulate rating, with a target price of $360.
$14 billion sounds big, but foldable screens never win on specifications alone—they win on yield and the supply chain. Apple is worried it might not be able to build them, but it doesn’t seem worried it won’t be able to sell them. Can we believe that? Let’s see the real devices from the 9th first.
#行情速递 #AAPL #折叠iPhone
