Deep Tide TechFlow message. On September 1, according to CNBC, Morgan Stanley upgraded its rating for Robinhood from “Equal Weight” to “Overweight,” and raised its target price from $124 to $150, representing approximately 43% upside from Monday’s closing price. Morgan Stanley believes the market is underestimating Robinhood’s single-customer monetization potential for its existing ~28 million users. By continuing to expand into products such as prediction markets and derivatives, Robinhood is expected to increase the size of users’ assets under management, trading activity, and single-customer revenue. It noted that fewer than 2 million prediction market users contributed about $156 million in revenue in the second quarter, and that additional revenue came from using other products on the platform. Meanwhile, Robinhood’s derivatives trading exchange and clearing platform, Rothera, are expected to extend its distribution advantages to trading infrastructure and bring its own order flow and potential third-party revenue to the platform.