Circle’s USDC becomes shirt sponsor for Chelsea - First deal of its kind in the Premier League

- Circle, the USDC stablecoin issuer, has officially become the shirt sponsor of English Premier League football club Chelsea.
- This is the first shirt sponsorship deal of this type in the Premier League involving a stablecoin.
- Financial details were not disclosed; however, previous reports said Chelsea aims to generate around £65 million (equivalent to $88.3 million) per year from this sponsorship position.
- The RSS source has not provided any further details about the contract term or specific terms.

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Source: CoinDesk